The ceremony for the 6th Shorty Awards took place on April 7, 2014, at the New York Times Center and was hosted by comedian Natasha Leggero. The show included appearances by Patton Oswalt, Jamie Oliver, Kristen Bell, Jerry Seinfeld, Moshe Kasher, Julie Klausner, Erin Brady, Guy Kawasaki, Matt Walsh, Retta, Us the Duo, Big Boi, Gilbert Gottfried, Thomas Middleditch, Billie Jean King and Leandra Medine. Winners included Jerry Seinfeld and Will Ferrell.
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Influencer Winners by category CategoryWinnerBest in ActivismAgainst Suicide, @AgainstSuicideBest ActorAaron Paul, @aaronpaul_8Best ActressRetta, @unfoRETTAbleBest in AppsDigg, @diggBest in ArtRachel Ryle, @rachelryleBest AthleteBillie Jean King, @BillieJeanKingBest AuthorNeil Gaiman, @neilhimselfBest BandFifth Harmony, @FifthHarmonyBarnes & Noble College's #BNCollegeBoston University's College of Communication, @comugradBest BloggerTerrance Gaines, @BrothaTechBest in BrazilMidia NINJA, @midianinja & Porta dos Fundos, @portadosfundosBest CelebrityIan McKellen (@IanMcKellen)Best CharityNature Conservancy, @nature_orgBest ComedianPatton Oswalt, @pattonoswaltCox BLUE's #BusinessInfluencerGuy Kawasaki, @GuyKawasakiBest DirectorPaul Feig, @paulfeigBest in EducationPaulo Miranda Nascimento, @Pirulla25Best Fake AccountModern Seinfeld, @SeinfeldTodayBest FansiteNews for TV Majors, @N4TVMBest in FashionMan Repeller, @ManRepellerBest in FoodJamie Oliver, @jamieoliverBest in GamingPolygon, @PolygonBest GIF MakerTrent Nelson, @trentheadGIF of the YearMatrix CatBest in GovernmentNASA Goddard, @NASAGoddardBest in GreenSustainable Cities, @sustaincitiesA&E's Instagram Video of the YearI Look Good by Paul ZedrichInstagrammer of the YearDukk Deuce, @Dukk2New York Life's #KeepGoodGoing AwardDr. Jen Arnold, @JenArnoldMDKickstarter of the YearThe Veronica Mars Movie ProjectMuck Rack's Best JournalistSarah Jones, @SarahJReportsBest MakerDIY, @DIYBest MuseumMuseum Nerd, @museumnerdBest in MusicQuestlove, @questloveNewsworthy Photo of the YearPope Francis Introduction by Roberto LuigiBest Non-HumanCancellation Bear, @TheCancelBearBest in PhotographyDavid Guttenfelder, @dguttenfelder & Liz Eswein, @newyorkcitylizBest PodcasterThis American Life, @ThisAmerLifeBest in ScienceBlack Girls Code, @BlackGirlsCode & Neil deGrasse Tyson, @neiltysonBest Small BusinessThe Brooklyn Circus, @TheBKcircusBest in Social FitnessTyler Graham, @_Tyler_Graham_Best Sports TeamLos Angeles Dodgers, @DodgersBest in Teen ActivismBuddy Project, @ProjectBuddyTumblr of the YearAmy Poehler's Smart Girls at the PartyBest TV ShowScandal, @ScandalABCBest in the UKRyan McHenry, @RyanWMcHenryBest Video BloggerJullien Gordon, @JullienGordonVine of the YearMy reflection is cooler than me by Chad Jaxon PerezUnivision's Best VineographerCupcake Dude, @TheDudeBakes & Pinot, @PinotBest Web ShowComedians in Cars Getting Coffee, @JerrySeinfeldBest in WeirdBuck Wolf, @wolfbBest YouTube StarKid Fury, @KidFury
Brand & Organization Winners by category CategoryWinnerBest Brand on TwitterAmerican ExpressBest Brand on VineOreo – 360i & GE & MashableBest Brand on InstagramGoProBest Brand on PinterestWhole Foods MarketBest Brand on SnapchatWet Seal – ICED MediaBest Brand on TumblrDoctor Who & BBC AmericaBest Brand on YouTubeWWEBest Facebook PageGoProUnmetric's Best Facebook CampaignTurning the Internet Red, Human Rights CampaignBest Facebook ContestThis Is SportsCenter, Briggs
& Stratton's Mower Mouth Contest by Lindsay, Stone & BriggsBest Branded Mobile AppThe WWE AppBest Branded Real-Time Response to a Major Event or Cultural PhenomenonUnited Nations' #theworldneedsmore – Leo Burnett New YorkBest ContestWheat Thins Flavor Protection – AKQA New YorkBest Fortune 500 Brand on Social MediaAmerican ExpressBest Integration of Social Media with Live TelevisionThe Voice: Instant Save – NBC, Talpa, Warner Horizon, One Three Media, TelescopeBest Listicle27 Worst Moments Of John Oliver's First 6 Minutes Hosting The Daily Show – Comedy CentralBest Mobile CampaignJoin the Realm: Mobile, HBO – Definition 6Best News Twitter AccountAl Jazeera AmericaBest Social Good Campaign#SFBatKid, Greater Bay Area Make-A-Wish Foundation – Clever Girls CollectiveBest Social Integration with a TV Commercialnever.no & Leo BurnettBest Social Media Campaign for FilmThe Wolverine – Way to Blue & Jump! CreativeBest Tumblr Campaign"The Signal" Lexus – Team OneBest Twitter Campaign#SFBatKid, Greater Bay Area Make-A-Wish Foundation – Clever Girls CollectiveBest Use of a Hashtag on TwitterThe Voice: Instant Save – NBC, Talpa, Warner Horizon, One Three Media, TelescopeBest Use of Animated GIFsThe Purge – Universal Pictures and Brigade MarketingBest Use of GamificationDodge: Hands On Ron Burgundy Game – Wieden+KennedyBest Use of HumorHalloween Treats Gone Wrong, P&G / Oral B – Publicis Kaplan ThalerBest Use of Social Media by One
Brand Responding to Another BrandSnack Attack, America Honda Motor Co., Inc. – RPA AdvertisingBest Use of Social Media for a Consumer BrandWestJet Christmas Miracle: Real -Time GivingBest Use of Social Media for Auto IndustryNissan – Versa Note Amazon Partnership – TBWA\Chiat\DayBest Use of Social Media for B2BJobsite and SevenBest Use of Social Media for Consumer ElectronicsThe Most Retweeted Brand Tweet Ever, Nokia – WundermanBest Use of Social Media for Customer ServiceSamsung Mobile US Digital Marketing Team – EdelmanBest Use of Social Media for FashionMaui Jim – MoxieBest Use of Social Media for Financial ServicesTweet & Shoot We Are Tennis by BNP Paribas – We Are SocialBest Use of Social Media for Food & BeverageSay It With Bacon, Kraft Foods (Oscar Mayer) – 360iBest Use of Social Media for HealthcareBreak Dengue – ZNBest Use of Social Media for Luxury GoodsNeed For Tweed, Harris Tweed Hebrides – Leo Burnett New YorkBest Use of Social Media For MusicAvicii x You – Universal Music, House of Radon, Seventy Agency, At Night ManagementBest Use of Social Media for NewsGoodbye DOMA, Hello Marriage Equality: msnbc's Google+ HangoutBest Use of Social Media for Retail or E-CommerceDollarShaveClub.com – ConversocialBest Use of Social Media for SportsWWE WrestleMania 29Best Use of Social Media for TelecomO2 Be more dog – VCCPBest Use of Social Media for Television@MTVFR hacked Twitter with #TeenWolfFr – DarewinBest Use of Social Media for TravelWestJet Christmas Miracle: Real -Time GivingBest Use of Social Media for Video GamesLEGO Marvel Super HeroesBest Use of Social Media In Real LifeUnited Nations' #theworldneedsmore – Leo Burnett New YorkBest Use of Video in a Social Media CampaignVirgin America Remixes the Safety VideoBest Viral CampaignWestJet Christmas Miracle: Real -Time GivingMost Creative Use of Technology for a CampaignTweet & Shoot We Are Tennis by BNP Paribas – We are SocialBest Small AgencyClever Girls CollectiveBest Mid-Sized AgencyCarrot CreativeBest Large Agency360i
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