Kapamilya, Deal or No Deal is a Philippine television game show broadcast by ABS-CBN, Kapamilya Channel, A2Z, All TV and TV5, based on the Netherlands game show Miljoenenjacht, which is first hosted by Kris Aquino. The series first premiered on June 5, 2006, and aired on weekdays. The first series aired for three seasons until March 27, 2009. After a three-year hiatus, the show returned for a fourth season premiering on February 25, 2012, with Luis Manzano taking over the hosting duties, and continued for one more season until 2016. In July 2025, ABS-CBN announced that the show would be revived after a decade-long hiatus with Manzano reprising his hosting duties. Its sixth season premiered on April 25, 2026.
History
Kapamilya, Deal or No Deal first premiered on June 5, 2006, at 8:00 PM PHT (UTC + 8) as lead-out programming after TV Patrol World, with Kris Aquino as its hostess.
Kapamilya, Deal or No Deal originally planned for the show to be aired for three months to give way to Pinoy Dream Academy - another Endemol-produced program, but immense popularity resulted in the show being extended by another six months before concluding with 190 episodes on February 23, 2007.
The second season premiered on June 11, 2007, and was supposed to end on September 21 the same year. Once again, its success amongst viewers resulted in an extended season and was moved to the lead-in timeslot (5:45 PM PHT) before TV Patrol World on September 24; the second season concluded with 155 episodes on January 11, 2008. After a six-month hiatus, the third season premiered on July 28, 2008, and became the first one to be broadcast on TFC's North American feed before concluding on March 27, 2009.
The fourth season premiered on February 25, 2012 after a three-year hiatus, and Luis Manzano took over Aquino as the host due to her commitments with Kris TV and taping conflicts with Kailangan Ko'y Ikaw. Considered as a continuation of the original series, the fourth season lasted until September 28, 2013, and had noticeable changes in gameplay while airing only on Saturdays as would be the case for succeeding years, serving as lead-out program to TV Patrol Weekend.
The fifth season premiered on February 9, 2015, after numerous teasers hinting of its return. The fifth season saw noticeable changes such as the reduced grand prize and number of cases; for the first time in the series, neither civilian contestants nor the 26K models were involved in the show, but celebrities (dubbed "Lucky Stars") acted as both case holders and contestants for the show. Season five concluded with on-location filming for the first time in the series, dubbed Barangay Edition, which held weekly episodes between January 25 and March 4, 2016.
ABS-CBN launched an official YouTube channel for Kapamilya Deal or No Deal in September 2024, with each episode from the majority of its fifth season (including some episodes from the preceding 4th and Barangay Edition) being uploaded daily from September 30 of that year until January 30, 2026, a manner similar to the American's Deal or No Deal channel and its YouTube counterpart channel Deal or No Deal Universe. These episodes were uploaded on Facebook and coincided with terrestrial TV reruns on All TV and A2Z.
On July 29, 2025, omnibus teasers from ABS-CBN revealed that the game show would return for a sixth season after years of absence with Manzano reprising his role as host and additional duties as creative consultant. The sixth season eventually premiered on April 25, 2026. On July 4, 2026, the game show expanded its airing to TV5.
Overview Season Episodes Originally aired Presenter First released Last released 1 190 June 5, 2006 February 23, 2007 Kris Aquino 2 155 June 11, 2007 January 11, 2008 3 175 July 28, 2008 March 27, 2009 4 82 February 25, 2012 September 28, 2013 Luis Manzano 5 277 February 9, 2015 March 4, 2016 6 39 April 25, 2026 ongoing
Gameplay This version is very similar to the U.S. version of Deal or No Deal (including the logo), except for the sounds and musical scoring, which were adapted from the original Dutch version.
Before each game, a third-party independent adjudicator, who is the only person to know the value inside each case, randomly places such values in the 20 briefcases (previously 26 for the first three seasons, and 24 in Season four), each handled by dressed models in Seasons 1-4 (called the 26K/24K) or potential contestants since Season 5 (called Lucky Stars). Each case contains some amount of money, ranging between ₱1 and ₱1 million. The top prize was previously ₱2 million in most episodes prior to season five, was ₱3 million in most of Season two, and ₱4 million in some episodes of Seasons one and three.
After picking a case, the contestant selects among the remaining cases to be revealed one at a time. The game is divided into rounds; the first round has the contestant select 5 cases (6 in Seasons 1-3), with successive rounds generally having the contestant select fewer cases than the previous.
After each round, a "phone call" will be made by "The Banker", a mysterious figure whose face is not shown (at times a silhouette can be seen). He purportedly sits in a skybox (situated between the two audience sections) and makes an offer via telephone to the host (his voice is never heard) to buy the contestant's case, loosely based on the mean of the cash amounts still in play, and also based on the contestant's psychology. The contestant is shown a button that is revealed underneath a Plexiglas lid. The contestant is then asked by the host the title question: "Deal or No Deal?"
When asked the question, the contestant must either press the button to accept the Banker's offer (Deal) or shut the lid to refuse it (No Deal). If the contestant accepts the Deal, the game ends, and they win whatever the Banker offered. Contestant who accept the Deal are often given the chance to play out the game entirely at no risk to them to see if they had made the right choice in accepting. Hypothetical offers are also displayed to see if they could have won a better deal from the Banker or if their offer was the best. On the other hand, if the contestant refuses the Deal, they proceed to the next round, selecting other cases to reveal. The Banker's succeeding offers may be higher or lower than the previous offer depending on the round's gameplay (i.e., the offer generally increases when smaller amounts are revealed, and vice versa). If the contestant says "No Deal" to every offer the Banker makes, they win whatever is in their briefcase. There are some episodes that when the contestant declined the final offer, he/she will given a chance to swap his/her case to the remaining case if she thinks that the other case has higher amount than to his case. As in other game shows, any prize money won by the celebrity (and specifically from the fifth season onwards) is equally divided between them and their charity of their choice. In most of season four and in the Barangay editions, some briefcases also added a bonus prize which is awarded to the contestant, plus the amount won during the game.
Contestants who joined through text messaging are selected and screened with a series of interviews and tests, including a psychological one, before they appear on the show. Each contestant has several supporters (usually three or four) who sit in a special section just off stage during his/her game. As the field of briefcases dwindles, one or more of the supporters are asked to consult with the contestant and help them make a decision. These exchanges have become emotional, particularly when very high and very small amounts remain, and the Banker offers a large cash buyout. The contestant's supporters are typically revealed after the second Bank deal and before the third round; although if a contestant is doing well, the host will let the game run its course for some time, often only consulting the supporters when the tide begins to turn.
Case values
The currency of the amounts on the money board, on the briefcases, and offered by the Banker to the contestants is in Philippine pesos. Throughout the show, the peso sign is neither used in all of the amounts on the money board or on the briefcases, nor offers by the Banker to the contestants due to existing limitations in font and character support in computer graphics for the actual peso sign (₱). But on the sixth season, the peso sign was used for the recap of Banker's Previous Offer which shown on the left side of the screen. Throughout the series, the smallest prize has always been , but the values and the board's grand prize has always varied.
Kris Aquino era
Seasons 1 & 3 4 Million Edition (Seasons 1 & 3) Season 2 Christmas Edition (Season 3) ₱1 ₱1,000 ₱1 ₱1,000 ₱1 ₱1,000 ₱1 ₱1,000 ₱5 ₱2,500 ₱5 ₱10,000 ₱5 ₱2,500 ₱5 ₱2,500 ₱10 ₱5,000 ₱10 ₱25,000 ₱10 ₱5,000 ₱10 ₱5,000 ₱25 ₱10,000 ₱25 ₱50,000 ₱25 ₱10,000 ₱25 ₱10,000 ₱50 ₱25,000 ₱50 ₱75,000 ₱50 ₱25,000 ₱50 ₱25,000 ₱75 ₱50,000 ₱75 ₱100,000 ₱75 ₱50,000 ₱75 ₱50,000 ₱100 ₱100,000 ₱100 ₱200,000 ₱100 ₱75,000 ₱100 ₱100,000 ₱150 ₱200,000 ₱150 ₱300,000 ₱150 ₱100,000 ₱150 ₱200,000 ₱200 ₱300,000 ₱200 ₱400,000 ₱200 ₱250,000 ₱200 ₱1,000,000 ₱300 ₱400,000 ₱300 ₱500,000 ₱250 ₱500,000 ₱300 ₱1,000,000 ₱400 ₱500,000 ₱400 ₱1,000,000 ₱300 ₱1,000,000 ₱400 ₱1,000,000 ₱500 ₱1,000,000 ₱500 ₱2,000,000 ₱400 ₱2,000,000 ₱500 ₱1,000,000 ₱750 ₱2,000,000 ₱750 ₱4,000,000 ₱500 ₱3,000,000 ₱750 ₱1,000,000
Luis Manzano era
Season 4 Christmas Edition (Season 4) Anniversary Special (Season 4) Season 5 Season 6 ₱1 ₱1,000 ₱1 ₱10,000 ₱1 ₱5,000 ₱1 ₱1,000 ₱1 ₱1,000 ₱5 ₱5,000 ₱5 ₱25,000 ₱5 ₱10,000 ₱5 ₱5,000 ₱5 ₱5,000 ₱10 ₱10,000 ₱10 ₱50,000 ₱10 ₱25,000 ₱10 ₱10,000 ₱10 ₱10,000 ₱25 ₱25,000 ₱25 ₱100,000 ₱25 ₱50,000 ₱25 ₱50,000 ₱25 ₱50,000 ₱50 ₱50,000 ₱50 ₱200,000 ₱50 ₱100,000 ₱50 ₱100,000 ₱50 ₱100,000 ₱75 ₱100,000 ₱75 ₱300,000 ₱75 ₱200,000 ₱100 ₱200,000 ₱100 ₱125,000 ₱100 ₱200,000 ₱100 ₱300,000 ₱100 ₱300,000 ₱200 ₱300,000 ₱200 ₱150,000 ₱200 ₱300,000 ₱200 ₱300,000 ₱200 ₱400,000 ₱300 ₱400,000 ₱300 ₱250,000 ₱300 ₱400,000 ₱300 ₱400,000 ₱300 ₱500,000 ₱400 ₱500,000 ₱400 ₱500,000 ₱400 ₱500,000 ₱500 ₱500,000 ₱400 ₱1,000,000 ₱500 ₱1,000,000 ₱500 ₱1,000,000 ₱500 ₱1,000,000 ₱1,000 ₱1,000,000 ₱500 ₱1,000,000 colspan="2" rowspan="2" width="65px" colspan="2" rowspan="2" width="65px" ₱750 ₱2,000,000 ₱5,000 ₱2,000,000 ₱1,000 ₱2,000,000
Models Kris Aquino's 26K Kapamilya, Deal or No Deal's first three seasons featured the 26K. Unlike their American counterparts, the ladies were not assigned to fixed positions and so could handle any briefcase number during the game. This was determined before broadcast or taping by a drawing of lots backstage.
Charmel de Asis, who gained attention and celebrity status for frequently handling briefcases with the highest amounts in the game, which became a running gag during games. Musical scoring from horror films such as "The Murder" from the Alfred Hitchcock-directed 1960 film Psycho would be often played before Aquino commanded her to open a briefcase.
Most notable models from the show include Chloe Dauden, who would win 2nd Princess in the 2011 Miss World Philippines, Naomi Peña, (a well-known food and mukbang vlogger), Jeck Maierhofer, Wendy Valdez, Diana Qeblawi, Toni Alyessa Hipolito, Dang Palma, Bernice Tan, and Ferleene Noguera, among others.
Luis Manzano's 24K and Lucky Stars In the fourth season, the show featured a new set of models known as the 24K alluding to the number of cases played per game.