Asia Books is the largest English language bookseller in Thailand. It also sells books and magazines in Thai. It opened in September 1969. The chain has 70 shops throughout Thailand under the Asia Books or Bookazine brand. It also distributes English books and magazines to over 300 outlets.
History Asia Books opened its first shop in Bangkok in September 1969. The shop sold English-language books, and it became known for its titles about Thailand and Southeast Asia.The company says that its target customers include English-speaking Thais, expatriates who live in Thailand, and tourists.
In 2006, the investment firm Actis bought Distri-Thai, the operator of the Bookazine chain and the main competitor of Asia Books. At that time, Asia Books was owned by the Thailand Equity Fund, and Lombard Investments sent Surasak Khaoroptham to lead the company as chairman and acting CEO. The two companies merged in 2007, and the combined business held about 60 percent of the English-language book retail market in Thailand with 65 shops.In July 2011, Berli Jucker Public Company Limited (BJC) bought 100 percent of Asia Books from Actis and the Thailand Equity Fund. Since then, Asia Books has been part of the BJC Group, which also owns Big C Supercenter. By late 2011, the chain had 70 branches, and it was preparing to open its largest store at CentralWorld. In 2026, Asia Books prepared to open the first Tsutaya Bookstore in Thailand. The store was scheduled to open at One Bangkok on 20 October 2026.
Online bookstores Asia books offers a broad range of products and services. These include English and Thai books, available both in print and digital form, subscriptions to English-language magazines, gifts items and lifestyles product through Asia books official website.
Branches
Bangkok and Vicinity
Major Shopping Malls and Retail Complexes
CentralWorld (Flagship Store, 6th Floor) Siam Paragon (2nd Floor) Emsphere (Ground Floor) Emsphere (2nd Floor) Terminal 21 Asok (LG Floor) Silom Complex (3rd Floor) Central Festival Eastville Central Bangna Central Rama 9 Fashion Island (3rd Floor) Seacon Square Srinakarin (2nd Floor) Paradise Park (2nd Floor) The Crystal Park (Phase 3) Queen Sirikit National Convention Center (QSNCC)
Corporate Offices and Hospitals
All Seasons Place (1st Floor) Empire Tower (2nd Floor) Park ventures (1st Floor) Bangkok Hospital (1st Floor) Samitivej Hospital Sukhumvit (Ground Floor) BJC2 Co-Working Space
Suburban Bangkok (Nonthaburi, Pathum Thani, Samut Prakan)
Future Park Rangsit Central Plaza Chaengwattana The Mall Ngamwongwan The Crystal SB Ratchapruek Mega Bangna
Airport Transit Location
Suvarnabhumi Airport (KPS 1 Concourse C) Suvarnabhumi Airport (KPS 2 Concourse E) Suvarnabhumi Airport (KPS 4 Concourse A) Suvarnabhumi Airport (KPS 5 Concourse G) Don Mueang International Airport (Terminal 2)
Shop-in-Shop Concept
B2S Central Chidlom B2S Central World (4th Floor) B2S Central Ladprao B2S Central Pinklao B2S Central Rama 2 B2S Central Rama 3 B2S Central Bangrak B2S Marketplace Nang Linchi B2S Central Westgate (Nonthaburi) B2S Central Westville (Nonthaburi)
Northern Region
MAYA Lifestyle Shopping Center, Chiang Mai (3rd Floor) Suriwong Book Center, Chiang Mai (2nd Floor) B2S Central Chiangmi Airport (3rd Floor) B2S Central Nakhon Sawan Mae Fah Luang (Chiang Rai International Airport)
Southern Region
Central Phuket Floresta, Phuket (2nd Floor) SengHo Bookstore, Phuket Phuket International Airport B2S Central Festival Samui B2S Central Hat Yai Krabi International Airport
Eastern Region
Central Pattaya, Chonburi
Northeastern Region
B2S Central Korat B2S Robinson Khon Kaen
Western Region
Bluport Huahin Resort Mall Huahin Market Village B2S Central Nakhonpathom
References
External links Asia Books