"Never Ever" is the twenty-first single by Ayumi Hamasaki, released on March 7, 2001. This is her third single in a row to be composed by herself. In mid-October 2007, the third track on this single "Seasons (H-H Remix)", six and a half years after its release, appeared as the third most downloaded song in Japan for that time, according to mu-mo.
Information "Never Ever" was released only three weeks before her first compilation album, A Best. Like the latter album, she was forced by her record label, avex, to release this single. Although she had already incorporated pop-rock music in her work, this song is considered as her first real attempt to pop-rock music.
Commercial endorsements "Never Ever" was used in a commercial for the Kirin Supli drinks. Hamasaki appeared in the TV ad.Ayumi Hamasaki CM - Kirin Supli 1 15s (Never Ev - Yahoo! Video
Track listing "Never Ever" (Original Mix) – 4:41 "Never Ever" (Yuta's prayer mix) "Seasons (H-H Remix)" "Never Ever" (Project O.T. MIX) "Never Ever" (Laugh & Peace MIX) "Never Ever" (Empty Pot Shuttlecock Wood) "Evolution" (Ayu Can Hear U Mix) "Never Ever" (nicely nice hot stab remix) "Never Ever" (tears of aquarius mix) "Never Ever" (Original Mix -Instrumental-) – 4:41
Live performances March 9, 200: Music Station March 10, 2001: CountDown TV March 19, 2001: Hey! Hey! Hey!
Charts Oricon Sales Chart (Japan) ReleaseChartPeak positionFirst week sales Sales totalChart run7 March 2001Oricon Daily Singles Chart1Oricon Weekly Singles Chart1423,480 757,000 12Oricon Yearly Singles Chart16
RIAJ certification: 3× Platinum
References
External links "Never Ever" information at Avex Network "Never Ever" information at Oricon