Roselle ( ) is a borough located in Union County in the U.S. state of New Jersey. As of the 2020 United States census, the borough's population was 22,695, an increase of 1,610 (+7.6%) from the 2010 census count of 21,085, which in turn reflected a decline of 189 (−0.9%) from the 21,274 counted in the 2000 census.Table 7. Population for the Counties and Municipalities in New Jersey: 1990, 2000 and 2010, New Jersey Department of Labor and Workforce Development, February 2011. Accessed May 1, 2023. The Population Estimates Program calculated a population of 22,342 in 2023, a decrease of 353 (−1.6%).

History On January 19, 1883, the world's first electric lighting system employing overhead wires began service in Roselle. It had been built by Thomas Edison to demonstrate that an entire community could be illuminated by electricity. This success encouraged the installation of electric lighting in numerous other villages and cities.Good, Philip. "Historic Chandelier Restored", The New York Times, June 16, 1991. Accessed July 29, 2012. "In 1947, during a tribute to the inventor on the centennial of his birth, his son Charles Edison said: 'Here in Roselle for the first time electric lines were strung overhead. This was just one of the many experiments, revolutionary and bold for the time, which were tried out in Roselle. The success of the Roselle venture encouraged immediate and widespread installation of electric lighting in villages, towns and small cities throughout the nation.' The successful experiment began in 1882, and by 1883 the hanging light fixture was installed in the church's sanctuary." The First Presbyterian Church, located on the corner of West 5th Avenue and Chestnut Street, was the first church in the United States to be lit by electricity, and the second in the world after the City Temple church in London.

Roselle was incorporated on December 20, 1894, at the height of the Boroughitis phenomenon sweeping through New Jersey at the time, based on the results of a referendum held two days earlier, from portions of Linden.Snyder, John P. The Story of New Jersey's Civil Boundaries: 1606-1968, Bureau of Geology and Topography; Trenton, New Jersey; 1969. p. 240. Accessed May 30, 2024. Roselle's name is derived from the Roselle Land Improvement Company, which was created in 1866 to lay out a community around the Mulford Station on the Central Railroad of New Jersey. The name "Roselle" is said to have been based on the company's founder, John Conklin RoseA Brief History of Roselle, Borough of Roselle. Accessed September 25, 2015. "By 1866, a Mr. John Conklin Rose took advantage of his connections with the railroad, (which was by then known as the Central Railroad of New Jersey) and with the cooperation of several landowners in this area established the Roselle Land Improvement Company. They laid out 'The Village of Roselle' on an area that the railroad had called Mulford Station, a stop on the road named for the many Mulford families who lived here." or from John Pierre Roselle, a friend of the railroad's president.The History of Roselle Park, New Jersey, Borough of Roselle Park. Accessed September 25, 2015. "In 1839, the first railroad began regular routes from Elizabethtown to Plainfield, and soon a stop at Mulford Station, named in honor of a prominent family, was scheduled, where Union Road crossed the tracks to Roselle. The stop was moved to Chestnut street about 30 years later and named Roselle in honor of the railroad president's good friend, John Pierre Roselle."

Geography According to the United States Census Bureau, the borough had a total area of 2.65 square miles (6.86 km2), including 2.64 square miles (6.82 km2) of land and 0.01 square miles (0.03 km2) of water (0.49%).

Unincorporated communities, localities and place names located partially or completely within the borough include Aldene.Locality Search, State of New Jersey. Accessed May 21, 2015.

The borough is bordered by the Union County municipalities of Roselle Park to the north, Linden to the south and Cranford to the west and Elizabeth, along the edges of Warinanco Park, to the east.Areas touching Roselle, MapIt. Accessed March 4, 2020.Union County Municipal Profiles, Union County, New Jersey. Accessed March 4, 2020.New Jersey Municipal Boundaries, New Jersey Department of Transportation. Accessed November 15, 2019. Morses Creek runs through the borough.

Demographics

Racial and ethnic composition +Roselle borough, New Jersey – Racial and ethnic compositionRace / Ethnicity (NH = Non-Hispanic)Pop 2000Pop 2010% 2000% 2010White alone (NH)5,6743,3892,47426.67%16.07%10.90%Black or African American alone (NH)10,66911,14810,80050.15%52.87%47.59%Native American or Alaska Native alone (NH)4625370.22%0.12%0.16%Asian alone (NH)5734645802.69%2.20%2.56%Pacific Islander alone (NH)12070.06%0.00%0.03%Some Other Race alone (NH)951122220.45%0.53%0.98%Mixed Race or Multi-Racial (NH)5643036752.65%1.44%2.97%Hispanic or Latino (any race)3,6415,6447,90017.11%26.77%34.81%Total21,27421,08522,695100.00%100.00%100.00%

2020 census As of the 2020 census, Roselle had a population of 22,695. The median age was 38.9 years. 20.8% of residents were under the age of 18 and 14.5% of residents were 65 years of age or older. For every 100 females there were 88.8 males, and for every 100 females age 18 and over there were 85.8 males age 18 and over.

100.0% of residents lived in urban areas, while 0.0% lived in rural areas.

There were 8,008 households in Roselle, of which 34.2% had children under the age of 18 living in them. Of all households, 38.3% were married-couple households, 19.0% were households with a male householder and no spouse or partner present, and 35.3% were households with a female householder and no spouse or partner present. About 26.5% of all households were made up of individuals and 10.0% had someone living alone who was 65 years of age or older.

There were 8,431 housing units, of which 5.0% were vacant. The homeowner vacancy rate was 1.9% and the rental vacancy rate was 4.8%.

2010 census The 2010 United States census counted 21,085 people, 7,407 households, and 5,096 families in the borough. The population density was 7,953.5 per square mile (3,070.9/km2). There were 7,939 housing units at an average density of 2,994.7 per square mile (1,156.3/km2). The racial makeup was 29.59% (6,240) White, 55.06% (11,610) Black or African American, 0.31% (65) Native American, 2.23% (471) Asian, 0.02% (5) Pacific Islander, 9.63% (2,030) from other races, and 3.15% (664) from two or more races. Hispanic or Latino of any race were 26.77% (5,644) of the population.

Of the 7,407 households, 31.1% had children under the age of 18; 42.0% were married couples living together; 19.8% had a female householder with no husband present and 31.2% were non-families. Of all households, 26.7% were made up of individuals and 9.6% had someone living alone who was 65 years of age or older. The average household size was 2.84 and the average family size was 3.44.

23.5% of the population were under the age of 18, 9.5% from 18 to 24, 28.3% from 25 to 44, 26.7% from 45 to 64, and 12.0% who were 65 years of age or older. The median age was 37.0 years. For every 100 females, the population had 90.6 males. For every 100 females ages 18 and older there were 85.6 males.

The Census Bureau's 2006–2010 American Community Survey showed that (in 2010 inflation-adjusted dollars) median household income was $58,041 (with a margin of error of +/− $3,948) and the median family income was $64,038 (+/− $4,495). Males had a median income of $40,163 (+/− $3,874) versus $36,210 (+/− $1,612) for females. The per capita income for the borough was $25,678 (+/− $1,130). About 7.5% of families and 8.2% of the population were below the poverty line, including 13.9% of those under age 18 and 4.6% of those age 65 or over.DP03: Selected Economic Characteristics from the 2006-2010 American Community Survey 5-Year Estimates for Roselle borough, Union County, New Jersey , United States Census Bureau. Accessed July 29, 2012.

2000 census As of the 2000 United States census there were 21,274 people, 7,520 households, and 5,226 families residing in the borough. The population density was . There were 7,870 housing units at an average density of . The racial makeup of the borough was 51.32% African American, 35.58% White, 0.31% Native American, 2.71% Asian, 0.07% Pacific Islander, 6.07% from other races, and 3.93% from two or more races. Hispanic or Latino of any race were 17.11% of the population.Census 2000 Profiles of Demographic / Social / Economic / Housing Characteristics for Roselle borough, New Jersey , United States Census Bureau. Accessed July 29, 2012.DP-1: Profile of General Demographic Characteristics: 2000 - Census 2000 Summary File 1 (SF 1) 100-Percent Data for Roselle borough, Union County, New Jersey , United States Census Bureau. Accessed July 29, 2012.

8.0% of the population of Roselle (Creole: Wozel) was of Haitian ancestry. This was the third-highest such percentage in New Jersey and the 16th-highest of any municipality in the nation.Haitian Communities , Epodunk. Accessed December 3, 2015.

There were 7,520 households, out of which 32.2% had children under the age of 18 living with them, 45.3% were married couples living together, 18.8% had a female householder with no husband present, and 30.5% were non-families. 25.2% of all households were made up of individuals, and 9.9% had someone living alone who was 65 years of age or older. The average household size was 2.82 and the average family size was 3.41.

In the borough the population was spread out, with 25.5% under the age of 18, 9.4% from 18 to 24, 30.8% from 25 to 44, 22.2% from 45 to 64, and 12.0% who were 65 years of age or older. The median age was 35 years. For every 100 females, there were 87.9 males. For every 100 females age 18 and over, there were 82.8 males.

The median income for a household in the borough was $51,254, and the median income for a family was $58,841. Males had a median income of $37,604 versus $32,535 for females. The per capita income for the borough was $21,269. About 5.8% of families and 7.5% of the population were below the poverty line, including 8.5% of those under age 18 and 10.7% of those age 65 or over. Economy Portions of the borough are part of an Urban Enterprise Zone (UEZ), one of 32 zones covering 37 municipalities statewide. Roselle was selected in 2002 as one of a group of three zones added to participate in the program.Urban Enterprise Zone Tax Questions and Answers, New Jersey Department of Community Affairs, May 2009. Accessed October 28, 2019. "The legislation was amended again in 2002 to include 3 more zones. They include Bayonne City, Roselle Borough, and a joint zone consisting of North Wildwood City, Wildwood City, Wildwood Crest Borough, and West Wildwood Borough." In addition to other benefits to encourage employment and investment within the Zone, shoppers can take advantage of a reduced 3.3125% sales tax rate (half of the % rate charged statewide) at eligible merchants.Urban Enterprise Zone Program, New Jersey Department of Community Affairs. Accessed October 27, 2019. "Businesses participating in the UEZ Program can charge half the standard sales tax rate on certain purchases, currently 3.3125% effective 1/1/2018" Established in July 2002, the borough's Urban Enterprise Zone status expires in December 2023.Urban Enterprise Zone Effective and Expiration Dates, New Jersey Department of Community Affairs. Accessed January 8, 2018.

Arts and culture The Roselle House Music Festival is held each July in Warinanco Park, sponsored by the borough council, the Union County Board of County Commissioners and commercial brand sponsors.

The annual Roselle House Music Festival celebrates the soulful, gospel-infused subgenre of house music native to the state of New Jersey first developed in the 1980s that is known as the "Jersey sound."