Mike Rittberg is an American music industry executive. He has held senior executive positions at Warner Bros. Records/Reprise Records, Universal Music Group's Verve Music Group, Big Machine Label Group, and HYBE America.
Early life and career Rittberg grew up in Marietta, Georgia. He attended Florida State University, where he hosted a metal program on the university's campus radio station, WVFS in Tallahassee.
In 1994, Rittberg joined A&M Records where he was VP Rock Promotion.
In 1997, Rittberg joined Warner Bros. Records as VP Rock Promotion. He worked with Linkin Park, Tom Petty, Michael Buble, Disturbed, My Chemical Romance, Stevie Nicks and Eric Clapton.
Trade publications documented his progression at Warner, including positions in rock promotion and rock formats. Billboard and The Hollywood Reporter also covered his departure from Warner in 2011 and identified him as Senior Vice President of Promotion at Reprise.
In 2012, Rittberg joined Universal Music Group's Verve Music Group as Vice President of Artist Development and Promotion and was subsequently promoted to General Manager in 2015. Verve's releases included projects from artists including Diana Krall, Andrea Bocelli, Mark Knopfler, and other artists on the label's jazz. Rittberg was involved in the worldwide launch campaign for Rod Stewart's Merry Christmas, Baby. Rittberg left Verve in 2016 after four years with the label.
He joined Big Machine Label Group in Nashville in 2017 as Chief Marketing Officer. In 2024, Big Machine promoted Rittberg to Chief Operating Officer.
In 2025, Rittberg subsequently moved into an executive role at HYBE America, the U.S. arm of South Korean entertainment company HYBE. Rittberg was appointed as President of Global Distribution.
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