Fama Francisco (born Fatima De Vera Francisco 1968 in the Philippines) is a Filipino–American business executive who is CEO Baby, Feminine and Family Care at Procter & Gamble (P&G).Nestlé proposes Ma. Fatima D. Francisco and Thomas Jordan for election to its Board of Directors. Press Release, Nestlé, 18 February 2026. Retrieved 3 April 2026 She was a former board member of Organon & Co, a global women’s health company. She has been a member of the board of directors of HP Inc. since 2024,HP Inc. Names Fama Francisco to Board of Directors. wallstreet online, 16 June 2024. Retrieved 3 April 2026 and of Nestlé since April 2026.Nestlé releases the results from its 159th Annual General Meeting 16 April 2026. Retrieved 19 April 2026
Early life and education Francisco studied in Manila and graduated cum laude in 1989 from the University of the Philippines with a Bachelor of Science in Business Administration and Marketing.Fama Francsico mesh. Retrieved 3 April 2026
Career After her graduation, Francisco joined Procter & Gamble in 1989 as the first woman in the Philippines to be hired as a sales manager. She subsequently held several leadership roles within P&G, including Vice President, Global Feminine Care and President, Global Feminine Care. She was later promoted to CEO, Baby, Feminine and Family Care, where she leads a global sector generating USD 20 billion in revenue across 120 countries, with responsibility for 17,000 employees. It consists of P&G’s biggest brand, Pampers, as well as household names such as Always, Tampax, Luvs, Bounty, Charmin and Puffs. She was Gender Equality Executive Sponsor for the company between 2022-2023.Ma. Fatima Francisco us.pg.com. Retrieved 3 April 2026
Awards and recognition 2018, 2019, 2020: Most Powerful Woman International FortuneFama Francisco In: Fortune. Retrieved 3 April 2026 Excellence in International Business Awardee Rising Star YWCA Recognized as Wise Woman by Deloitte ToucheFama Francisco AAE Speakers. Retrieved 3 April 2026
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