Civic Media is an American radio broadcasting company based in Madison, Wisconsin. The company currently owns 28 stations across Wisconsin, Michigan and Minnesota.
History The company was formed in 2022 by Mike Crute and Sage Weil. On September 13, they acquired WSCM and WBZH from Zoe Communications. On September 23, it was announced that Civic would acquire WZBU and translator from Metro North Communications, Inc., and the sale was consummated on January 17, 2023.
In 2023, Civic acquires WCQM and WPFP from The Marks Group for $210,000.
In November 2024, Civic announced they would acquire another station from Zoe Communications (WHSM-FM and its translator) for $360,000.
In February 2025, it was announced that Civic would acquire another station from Zoe Communications (WELY) for $70,000.
In April 2025, Civic announced a new weekday lineup for its radio stations. Also the same month, Civic announced they would be purchasing WRPN and WAUH from Hometown Broadcasting LLC for $1.4 million.
In July 2025, Civic announced they would acquire five stations in Michigan (WIMI, WJMS, WKMJ-FM, WMPL, and WUPY) for $1.55 million.
In September 2025, Civic announced they would buy WZTI from Milwaukee Radio Alliance (a partnership between Times-Shamrock Communications and All-Pro Broadcasting), as well as FM translators W262CJ and W297BY for $465,000.
In December 2025, Civic announced they would buy WNOV, making it their first Black-owned radio station acquisition, as well as buying the Milwaukee Courier newspaper for $1.4 million.
Radio stations + City/market Stations Frequency Amery, Wisconsin WLAK 1260 AMBaldwin–Wisconsin Dells, WisconsinWSCM95.7 FMBaraboo, WisconsinWRPQ740 AMBerlin, WisconsinWISS1100 AMChippewa Falls–Eau Claire, WisconsinWCFW105.7 FMColumbus–Madison, WisconsinWMDX1580 AMDenmark–Green Bay, WisconsinWGBW1590 AMEly, MinnesotaWELY1450 AMGreenfield–Milwaukee, WisconsinWRJM1290 AMHancock, MichiganWMPL920 AMWKMJ-FM93.5 FMHayward, WisconsinWBZH910 AMWHSM-FM101.1 FMIronwood, MichiganWJMS590 AMWIMI99.7 FMJackson–Milwaukee, WisconsinWAUK540 AMLa Crosse, WisconsinWLCX1490 AMMilwaukee, WisconsinWNOV860 AMNekoosa–Wausau, WisconsinWIRI105.5 FMNew Holstein–Appleton, WisconsinWZBU1520 AMOntonagon, MichiganWUPY101.1 FMPark Falls, WisconsinWPFP980 AMWCQM98.3 FMRacine–Milwaukee, WisconsinWRJN1400 AMRichland Center, WisconsinWRCE1450 AMWRCO-FM100.9 FMRipon, WisconsinWRPN1600 AMWausau, WisconsinWXCO1230 AMWautoma, WisconsinWAUH102.3 FMWisconsin Rapids–Wausau, WisconsinWFHR1320 AM
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