The 2025 UK Music Video Awards were held on 30 October 2025, in London, with the purpose of recognising the best in music videos and music film making from United Kingdom and worldwide delivered between August 2024 and August 2025. The ceremony took place at Magazine London for the fourth consecutive time, with American singer and former Scissor Sisters frontwoman Ana Matronic serving as host for the third year in a row.
Nominations were announced on 30 September 2025. FKA twigs led the nominations with nine (including six for her music video "Eusexua"), followed by A$AP Rocky and Little Simz with five each, Sabrina Carpenter, Doechii and Wolf Alice, all three with four, and Travis Scott with three. Jazz music videos are now included in the R&B / Soul categories while the awards for Best Low Budget Video and Best Casting in a Video were introduced.
"Tailor Swif", performed by A$AP Rocky and directed by Vania Heymann and Gal Muggia, won Video of the Year. It was also the most awarded video during the ceremony with four additional wins. American musician and lead singer of OK Go received the Icon Award while American music video director and choreographer Diane Martel was honoured with the Legend Award posthumously.
The 2025 awards also marked the launch of the British Music Video Association (BMVA) and its opening campaign for Music Video Tax Relief.
Video of the Year Video of the Year A$AP Rocky – "Tailor Swif"(Directors: Vania Heymann & Gal Muggia)
Video Genre Categories Best Pop Video – UKBest Pop Video – International FKA twigs – "Eusexua"(Director: Jordan Hemingway) Lola Young – "One Thing"(Director: Dave Meyers) Charli XCX – "party 4 u"(Director: Mitch Ryan) FKA twigs – "Perfect Stranger"(Director: Jordan Hemingway) Elton John – "Step into Christmas"(Director: Dan French) PinkPantheress – "Tonight"(Director: Charlotte Rutherford) Sabrina Carpenter – "Manchild"(Directors: Vania Heymann & Gal Muggia) Billie Eilish – "Birds of a Feather"(Director: Aiden Zamiri) Theodora – "Fashion Designa"(Director: Melchior Leroux) Jackson Wang – "High Alone"(Director: Rodrigo Inada) Addison Rae – "High Fashion"(Director: Mitch Ryan) Chappell Roan – "The Subway"(Director: Amber Grace Johnson)Best R&B / Soul / Jazz Video – UKBest R&B / Soul / Jazz Video – International Celeste – "This is Who I Am"(Director: Celeste) Sekou – "Catching Bodies"(Director: Iggy London) Joy Crookes – "Mathematics"(Director: Jake Erland) Celeste – "On with the Show"(Director: Rodrigo Inada) Obongjayar – "Sweet Danger"(Director: Sophie Jones) Oscar Jerome – "The Fork"(Director: Milo Blake) Audrey Nuna – "Mine"(Director: Zac Dov Wiesel) Saint Jhn – "Body on Me"(Director: Alex Gargot) Amaarae – "S.M.O."(Director: Omar Jones) Yves Jarvis – "The Knife in Me"(Director: Derek Branscombe) Bricknasty – "Vinland"(Director: Hugh Mulhern) Rimon – "Where Do We Go?"(Director: Gabriel Dugué)Best Dance / Electronic Video – UKBest Dance / Electronic Video – International Leon Vynehall – "Cruel Love"(Director: Alex Takács) Maribou State – "All I Need"(Director: Giordano Maestrelli) Disclosure – "Arachnids"(Director: Uncanny) Rival Consoles – "Gaivotas"(Director: Vincent Duluc-David) Mura Masa – "Jump"(Director: The Reids) Rival Consoles – "Soft Gradient Beckons"(Director: Anthony Dickenson) DJ Snake featuring Amadou & Mariam – "Patience"(Director: Valentin Guiod) Dom Dolla – "Dreamin"(Director: Kyle Caulfrield & Shevin Dissanayake) Bad Bunny – "Nuevayol"(Director: Renell Medrano) DJ Snake with J Balvin – "Noventa"(Director: Luis Rojo) Tommy Cash – "Untz Untz"(Director: Alina Pasok & Tommy Cash) Didi Han – "Youth"(Director: Ludovic Gontrand)Best Rock Video – UKBest Rock Video – International Wolf Alice – "Bloom Baby Bloom"(Director: Colin Solal Cardo) White Lies – "In the Middle"(Director: Andreas Nilsson) Sam Fender – "People Watching"(Director: Stuart McIntyre) Sam Fender – "Remember My Name"(Director: Hector Dockrill) Wolf Alice – "The Sofa"(Director: Fiona Jane Burgess) Yungblud – "Zombie"(Director: Charlie Sarsfield) OK Go – "Love"(Directors: Damian Kulash, Aaron Duffy, and Miguel Espada) Viagra Boys – "Bog Body"(Director: Eoin Glaister) Fontaines D.C. – "It's Amazing to Be Young"(Director: Luna Carmoon) Turnstile – "Never Enough"(Directors: Brendan Yates & Pat McCrory) Talking Heads – "Psycho Killer"(Director: Mike Mills) Clap Your Hands Say Yeah – "The Skin of My Yellow Country Teeth"(Directors: David M Helman & Daniel Henry)Best Alternative Video – UKBest Alternative Video – International FKA twigs – "Striptease"(Director: Jordan Hemingway) The Irrepressibles – "Destination"(Director: Jack Willoughby) Novo Amor – "Earth Defender"(Directors: Sil van der Woerd, Jorik Dozy & Kynan Tegar) Geordie Greep – "Holy, Holy"(Directors: Ethan & Tom) Bakar – "Lonyo!"(Director: Tom Emmerson) Gunship – "Tech Noir 2"(Director: Lee Hardcastle) Cults – "Onions"(Director: Alice Fassi) Oracle Sisters – "Blue Left Hand"(Director: Jim Longden) Cero Ismael – "Driving Round Looking for Unknown"(Directors: Folkert Verdoorn & Simon Becks) Lorde – "Hammer"(Director: Renell Medrano) Clairo – "Juna"(Director: Bradley J Calder) Geese – "Taxes"(Director: Noel Paul)Best Hip Hop / Grime / Rap Video – UKBest Hip Hop / Grime / Rap Video – International Kae Tempest – "Statue in the Square"(Directors: Boy Dykes (Juliette Larthe, Jess Kohl, Lydia Garnett, Jesse Glazzard, and Romeo Roxman Gatt)) AJ Tracey – "3rd Time Lucky"(Directors: Late Milk & Dario Imbrogno) Little Simz featuring Obongjayar & Moonchild Sanelly – "Flood"(Director: Salomon Ligthelm) Pozer – "Habits"(Director: Lauzza) Fuse ODG – "Sundiata"(Director: Christian Saint) Little Simz – "Young"(Director: Dave Meyers) A$AP Rocky – "Tailor Swif"(Directors: Vania Heymann & Gal Muggia) Travis Scott – "4x4"(Director: Gabriel Moses) Doechii – "Anxiety"(Director: James Mackel) Clipse and Kendrick Lamar – "Chains & Whips"(Director: Gabriel Moses) Doechii – "Denial Is a River"(Director: James Mackel) Paris Texas – "They Left Me with a Gun/Sword"(Director: Dan Streit)Best Pop / R&B / Soul / Jazz Video – NewcomerBest Rock / Alternative Video – Newcomer Olivia Dean – "Nice to Each Other"(Director: Jake Erland) Addison Rae – "Aquamarine"(Director: Sean Price Willis) Louis Culture featuring Tora-i & Richie – "Babe"(Director: Ella Exieke) The Chainsmokers – "Helium"(Director: Alex Acy) Danna – "Khe Calor"(Director: Olivia de Camps) Isabella Lovestory – "Vanity"(Director: Tohé Commaret) Fontaines D.C. – "In the Modern World"(Director: Luna Carmoon) Kean Kavanagh – "A Cowboy Song"(Directors: Kojaque & Robert Bass) Lil Chick – "Downpour"(Directors: Alex Acy & Rémi Belleville) Lowswimmer – "Irl"(Directors: Victor Mauwynch & Leo Villares) Baxter Dury – "Schadenfreude"(Director: Gareth Bowen) Club Kuru – "Sunshine Kiss the Water"(Director: Thomas Bridgen)Best Dance / Electronic Video – NewcomerBest Hip Hop / Grime / Rap Video – Newcomer Tinie Tempah x Skepsis – "Eat It Up"(Director: Yeeiid) Prince 95 – "Electronic Talk"(Director: Holy Magury) Confidence Man featuring JADE – "Gossip"(Director: India Rose Harris) Tommy Holohan x Megra – "Show Me the Sky"(Director: Will Wightman) Jorja Smith – "With You"(Director: Ivor Lawson-Adamah) Kettama & Interplanetary Criminal – "Yosemite"(Director: Joey Knox) Archy Moor – "Robbery Rings"(Director: Nicolas De Sola) Rushy – "Hooligan"(Director: Don Prod) Clovis – "Les Cigales"(Director: Alvynn Diagne) Loyle Carner – "Lyin"(Director: Ben Coule-Larner) Lujipeka – "Paulise"(Director: Alex Acy) Jme & 8syn – "TMNT"(Director: Will Norman)Best Low Budget Video Squid – "Cro-Magnon Man"(Director: Rory Alexander Stewart) Swaggerboyz x Dillom – "El Morocho, el Rubio y el Colo"(Directors: Santi Chaher & Kevin Zeta) Sam Akpro – "Evenfall"(Director: Pedro Takahashi) Juan Duarte – "Maquina Latina"(Director: Boy Princess) Archy Moor – "Robbery Rings"(Director: Nicolas de Sola) Jessica2010 – "Week Ago"(Director: Martin Pihlap)
Technical and Craft Categories Best Performance in a VideoBest Casting in a Video Doechii – "Denial Is a River"(Performer: Doechii) FKA twigs – "Eusexua"(Performer: FKA twigs) Doechii – "Anxiety"(Performer: Doechii) Little Simz featuring Obongjayar & Moonchild Sanelly – "Flood"(Performers: Little Simz, Obongjayar & Moonchild Sanelly) Sabrina Carpenter – "Manchild"(Performer: Sabrina Carpenter) Talking Heads – "Psycho Killer"(Performer: Saoirse Ronan) Bakar – "Lonyo!"(Casting Director: Selma Nicholls) Disclosure – "Arachnids"(Casting Directors: Cali Nice, Osmosis Casting & Molly Peachey Pape) Sekou – "Catching Bodies"(Casting Director: Frankie Spencer at Scene Casting) Clipse and Kendrick Lamar – "Chains & Whips"(Casting Director: Esprit Casting) Alabaster DePlume – "Invincibility"(Casting Director: Ginny Kerr) Hannah Holland – Last Exit on Bethnal(Casting Directors: Lydia Garnett, Celeste Doig & Hannah Holland)Best Production Design in a VideoBest Styling in a Video A$AP Rocky – "Tailor Swif"(Production Designer: Misha Levchenko) Jisoo – "Earthquake"(Production Designer: Alexander Delgado) Manizha – "Gun"(Production Designer: Alexey Yandovskiy) OK Go – "Love"(Production Designer: Will Field) Sabrina Carpenter – "Manchild"(Production Designer: Miranda Lorenz) Cults – "Onions"(Production Designer: Matt Toth) Yung Lean – "Forever Yung"(Stylist: Desiree Laidler) Wolf Alice – "Bloom Baby Bloom"(Band Stylist: Gary David Moore; Cast Stylist: Lucy James) FKA twigs – "Eusexua"(Stylist: Georgia Pendlebury) Haim – "Relationships"(Stylist: Erin Benach) Fuse ODG – "Sundiata"(Stylist: Mohammed Blakk) A$AP Rocky – "Tailor Swif"(Stylist: Galina Sokolovska)Best Cinematography in a VideoBest Cinematography in a Video – Newcomer A$AP Rocky – "Tailor Swif"(Cinematographer: Denys Lushchyk) Travis Scott – "4x4"(Cinematographer: Jake Gabbay) Travis Scott – "Drugs You Should Try It"(Cinematographer: Norm Li) FKA twigs – "Eusexua"(Cinematographer: Daniel Landin) Little Simz featuring Obongjayar & Moonchild Sanelly – "Flood"(Cinematographer: Rina Yang) Sabrina Carpenter – "Manchild"(Cinematographer: Chris Ripley) Son Lux – "Flickers"(Cinematographer: Mikuláš Hrdlička) Guitarricadelafuente – "Babieca!"(Cinematographer: Juanjo L. Salazar) Madeleine Rose Witney – "Behind Those Eyes"(Cinematographer: Chaimuki) Common Saints – "Equinox"(Cinematographer: Ravi Doubleday) Blondshell – "Event of a Fire"(Cinematographer: Bernardo Infante) Marina Satti – "Lola"(Cinematographer: Toby Leary)Best Colour Grading in a VideoBest Colour Grading in a Video – Newcomer Rubel – "Ouro/Reckoner"(Colourist: Osmar Junior) Billie Eilish – "Birds of a Feather"(Colourist: Dante Pasquinelli) Jackson Wang – "High Alone"(Colourist: Luke Morrison) Birnir – "LXS"(Colourist: Tim Smith) Bad Bunny – "Nuevayol"(Colourist: Dante Pasquinelli) Conan Gray – "Vodka Cranberry"(Colourist: Sofie Borup) Rüfüs Du Sol – "Break My Love"(Colourist: Sharon Chung) Joy Orbison – "Bastard"(Colourist: Nielsan Bohl) Trees Speak – "Forever Chemicals"(Colourist: Lois Chapman) Sigrid – "Jellyfish"(Colourist: Thomas Kumeling) Rizzle Kicks – "New Sport"(Colourist: Fraser Twitchett) Chase tha Worst featuring Yorke, Dan Parties & Tara Salerno – "Tiefs"(Colourist: Mara Ciorba)Best Editing in a Video Best Editing in a Video – Newcomer FKA twigs – "Eusexua"(Editor: Charlie Von Rotberg) Disclosure – "Arachnids"(Editor: Elliot Elder) Sam Fender – "People Watching"(Editor: Talia Pasqua) Damiano David – "Silverlines"(Editor: Aaron Saiki) Clap Your Hands Say Yeah – "The Skin of My Yellow Country Teeth"(Editor: Zaldy Lopez) Fortuno – "Wanna Believe U"(Editors: Jacques Simon & Anders Mills) Clovis – "Les Cigales"(Editors: Alvynn Diagne & Terence Nury) Tinie Tempah x Skepsis – "Eat It Up"(Editor: Ipek Kadri) Alabaster DePlume – "Invincibility"(Editor: Eden Read) Partiboi69 & Skream – "Pound Town"(Editor: David Tse)