is a Japanese light novel series written by Touya and illustrated by Yoimachi. It originally began serialization on the user-generated novel publishing website Shōsetsuka ni Narō in February 2020. It was later acquired by Square Enix who began publishing it under their SQEX Novel light novel imprint in February 2021. A manga adaptation illustrated by Ren Sakuma began serialization on Square Enix's Manga Up! manga website in February 2022.

Synopsis Luciana Dianthus suddenly remembers that in her past life she was a 30-something virgin, and that she was the villainous young lady in the otome game "Magic Kingdom Cinderella," which she played so much that she became obsessed with it. Luciana desperately tries to trace her memories and discovers that the event of her condemnation will occur one year from now. In order to avoid the event of her condemnation, Luciana tries to avoid the men who are her romantic targets, but contrary to her wishes, the men begin to approach her.

Media Light novel Written by Touya, The Villainess's Guide to (Not) Falling in Love began serialization on the user-generated novel publishing website Shōsetsuka ni Narō on February 14, 2020. It was later acquired by Square Enix who began publishing it under their SQEX Novel light novel imprint with illustrations by Yoimachi on February 5, 2021. Ten volumes have been released as of June 5, 2026.

Manga A manga adaptation illustrated by Ren Sakuma and with composition by Shiori Shiono began serialization on Square Enix's Manga Up! manga website on February 12, 2022. Its chapters have been compiled into seven volumes as of June 2026. The manga adaptation is published in English on Square Enix's Manga UP! Global website and app. During their panel at Anime Expo 2023, Square Enix Manga & Books announced that they would begin releasing volumes in English on March 12, 2024.

Reception The series was ranked sixth overall at the 2021 Next Light Novel Awards. The series won the 2022 edition in the category. The series was ranked third in the 2024 and 2025 editions of Takarajimasha's Kono Light Novel ga Sugoi! guidebook in the category.

See also A Tale of the Secret Saint, another light novel series with the same writer

References

External links at Shōsetsuka ni Narō