Kick Kick Kick Kick () is a 2025 South Korean sitcom office comedy television series co-written by Jung Soo-hyun, Nam Eun-kyung, and Jung Hae-young, directed by Koo Seong-jun, and starring Ji Jin-hee, Lee Kyu-hyung, Baek Ji-won, and Lee Min-jae. It aired on KBS2 from February 5, to March 13, 2025, every Wednesday and Thursday at 22:50 (KST).
Initially aired at 21:50, its fourth episode on February 13, 2025 drew a nationwide rating of 0.7%, breaking the record of 2020 KBS2 series Welcome for the lowest single-episode rating for a drama airing in a primetime slot on a free-to-air network. After KBS2 moved it to a late-night time slot of 22:50 ostensibly to target a younger demographic, its ratings further declined to a record low of 0.3% on March 6, 2025.
Synopsis Ji Jin-hee and Jo Young-sik, who are former stars in the entertainment industry decided to establish a new content production company, Kick Kick Kick Kick Company, where they race to reach three million subscribers.
Cast and characters Main Ji Jin-hee as Ji Jin-hee A national actor and the co-CEO of Kick Kick Kick Kick Company. Lee Kyu-hyung as Jo Young-sik A co-CEO of Kick Kick Kick Kick Company. Baek Ji-won as Baek Ji-won A dedicated therapist for the 'Kick Kick Kick Kick Company' staff. Lee Min-jae as Lee Min-jae The epitome of workaholic MZ.
Supporting as Noh In-sung Jeon Hye-yeon as Wang Jo-yeon Kim Eun-ho as Kang Tae-ho Jeon So-young as Ga Joo-ha Baek Sun-ho as Lee Mark Lee Se-joon as Michael Seo Hye-won as Seo Hye-won Lee Ji-won as Hee Dong-yi
Production Development In 2024, it was reported that KBS would be launching a new sitcom titled Kick Kick Kick Kick in the second half of 2024. The series is directed by Koo Seung-jun and co-written by Jung Soo-hyun, Nam Eun-kyung, and Jung Hae-young. DK E&M and Ji Jin-hee's agency Ikkle Entertainment are co-producing the drama.
Casting On May 30, 2024, Ji Jin-hee was cast as the main character for the series. On August 5, Lee Kyu-hyung was offered to star alongside Ji and positively reviewing it. On September 10, Baek Ji-won was also considering to appear. On December 11, KBS officially confirmed the appearances of Ji, Lee, Baek, and Lee Min-jae.
Filming Principal photography began in August 2024.
Release Kick Kick Kick Kick was scheduled to premiere on KBS2 on February 5, 2025, and would air every Wednesday and Thursday at 21:50 (KST). Starting from episode 7, KBS announced that the series will be airing at 22:50 (KST).
Ratings + Average TV viewership ratings (nationwide) Original broadcast date Average audience share(Nielsen Korea) 1 February 5, 2025 2 February 6, 2025 1.0% 3 February 12, 2025 1.2% 4 February 13, 2025 0.7% 5 February 19, 2025 1.0% 6 February 20, 2025 0.7% 7 February 26, 2025 0.4% 8 February 27, 2025 0.4% 9 March 5, 2025 0.4% 10 March 6, 2025 11 March 12, 2025 0.4% 12 March 13, 2025 0.3% Average In the table above, the represent the lowest ratings and the represent the highest ratings.
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