Miss Ideal Nigeria established in 2014 is a Nigerian beauty pageant organized by the House of Twitch and is aimed at empowering young women across Nigeria. The winners and runners up of Miss Ideal Nigeria automatically represents Nigeria at Miss Global Beauty queen pageant, Miss Tourism World, and Top Model of the World.
The current titleholder is Nehita Ofure Irieme who represented Edo State in the competition.
Competition After series of virtual screenings and interview, 36 girls are being selected from across Nigeria to compete at the grand finale which is usually held in Lagos, Nigeria.
As at 2023, the winner of Miss Ideal Nigeria automatically earns an opportunity to represent Nigeria in the Top Model of the World competition. The winner also gets prizes from MTN, Golden Penny, Chiplab, Five million naira from Hairlab, 5 million in digital advertising from Motomedia and Five hundred thousand Naira from Motomedia for her petproject. Also, the winner receives free gifts from Diane Zoe, House of Tife, Manell Headquarters, Chief Mrs. Jumoke of Teekay Fashion, and Arch angel designs.
History Miss Ideal was established in 2014 by Ayotunde Fabamwo, the CEO of House of Twitch. The inaugural titleholder, Princess Adesile, represented Nigeria at the Top Model of Colour 2014 competition in London. In 2016, Nkemneme Queen Amaka became the first contestant from Miss Ideal to represent Nigeria at the Miss Global Beauty Queen pageant in South Korea.
In 2019, the pageant introduced a new format, crowning two winners. Oyin Damola represented Nigeria at Miss Global Beauty, while Sonia Ben-Woko became the Nigeria's first representative at Miss Tourism Worldwide.
Due to the global pandemic in 2020, winner Wendy Abdul was unable to participate in Miss Global Beauty as the event was canceled. In 2021, Miss Ideal acquired the franchise for Top Model of the World, and Wendy Abdul represented Nigeria at the competition.
Some Miss Ideal winners have so far achieved commercial success, with Nkemneme Queen becoming the face of 9mobile, and Precious Adigwe being named the face of MTN.
Titleholders +List of titleholders from inceptionYearTitleholderState Ref(s)2014Princess AdesileMiss Ogun2015Sandra OsamorMiss Lagos2016Nkemneme Queen AmakaMiss Rivers2017Precious Ekene AdigweMiss Lagos2018Stephanie KingsleyMiss Adamawa2019 Oyin Damola Miss Oyo 2020Wendy AbdulMiss Lagos2021Mary BlacMiss Oyo2022Wendu EzeMiss Anambra 2023Trustmudje AkpomudjeMiss Edo2024Nehita Ofure Irieme
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