Inside (stylised as InSIDE) is a reality competition web series created and hosted by British YouTube group the Sidemen, first premiered on 2 June 2024 on the Sidemen YouTube channel. The series features celebrity and internet personality contestants who compete in challenges to secure a prize fund totalled at £1 million, with everything they buy or do costing money from the prize fund.
From the second series, it was acquired globally by Netflix, who also commissioned an American version of the show, Inside: USA, which premiered in 2025. For the first two series of Inside, the finalists faced a split or steal decision with the remaining prize fund. However, this changed from series three, with only one contestant being eligible to win the series. A second spin-off series, Outside (stylized as OutSIDE), premiered in September 2026.
History Contestants are selected to stay in a house for a week where they compete in various challenges throughout their stay. Failure in these challenges results in the loss of money from the final prize. In addition to this, contestants are given access to a tuck shop, which features a small selection of goods. The cost of the products is taken from the prize fund, with the items having a significant markup in order to deter contestants from getting them. The first two series of Inside ended with the finalists getting a choice to split or steal the remaining prize fund. This was changed from the third series, with only one contestant eligible to win the prize fund.
The first series aired on YouTube and Side+ in 2024, but Inside moved to Netflix from the second series in 2025, with companion shows available on Side+. In November 2024, the Sidemen announced an American spin-off series, Inside: USA, also produced for Netflix. The second series premiered on 16 March 2025, while the first series of Inside: USA was released on 21 September 2025. The third series aired in March 2026.
In August 2026, the Sidemen and Netflix announced a spin-off series called Outside, which premiered on September 28. The series was filmed prior to KSI's departure with the Sidemen.
Series overview Original
Inside: USA
Outside
Contestants Series 1 Name Age on entry Notability Hometown Day entered Day exited Result Chloe Burrows 28 Television personality Bicester 1 7 Manrika Khaira 28 The Circle star Birmingham 1 7 Olivia "Liv" Bentley 28 Made in Chelsea cast member Chelsea 1 7 Fanum 26 Streamer New York City 1 7 Specs Gonzalez 43 TikToker and comedian London 1 7 Nifè 28 Dancer London 1 6 Castillo 35 Internet personality and rapper London 1 6 Angryginge 22 Streamer and internet personality Salford 1 6 Leah Halton 23 Social media influencer Melbourne 1 4 Joe Weller 28 YouTuber, boxer and media personality Eastbourne 1 3
Series 2 + Name Age on entry Notability Hometown Day entered Day exited Result Cinna Brit 27 Streamer Virginia 1 7 PK Humble 27 Non-League footballer and TikToker North London 1 7 Mya Mills 23 Fashion model and internet personality Essex 1 7 DDG 27 YouTuber and rapper Pontiac, Michigan 1 7 George Clarke 24 TikToker and YouTuber Bristol 1 7 Jason Nguyen 20 Streamer Arlington, Texas 1 7 Whitney Adebayo 26 Television personality Camden Town 1 6 Farah Shams 24 TikToker Isleworth 1 6 Milli Jo Mcloughlin 21 TikToker Liverpool 1 5 Patrice Evra 43 Former professional footballer Dakar 1 4 Mandi Vakili 32 Podcaster London 1 3 Dylan Page 25 TikToker South Africa 1 3
Series 3 Name Age on entry Notability Hometown Day entered Day exited Result Eddie Hall 37 Former World's Strongest Man Newcastle-under-Lyme 1 7Winner Marlon Garcia 24 Streamer and Model Malmö 1 7 2nd place Alhan Gençay 26 Presenter and entrepreneur London 1 7 3rd place Ben Azelart 23 YouTuber Dallas, Texas 1 74th placeChloe Ferry 30 Television personality Newcastle upon Tyne 1 7 5th place Saffron Barker 25 Lifestyle creator Brighton 1 7 6th place Indiyah Polack 26 Television personality London 1 6 Chian Reynolds 35 Digital personality and journalist London 1 6 Expressions Oozing 32 Football pundit London 1 5 Anna Malygon 22 Content creator and model Kharkiv 1 5 Alfie "AB" Buttle 22 Content creator and podcaster Yorkshire 13 Lydia Violet 22 Gaming and cosplay creator London 1 2
Inside: USA series 1 + Name Age on entry Notability Hometown Day entered Day exited Result Aisha Mian 24 Social media personality New York City 1 7 Zach Justice 29 Actor and comedian Las Vegas 1 7 Mark Estes 25 Social media personality Nashville, Tennessee 1 7 Dwight Howard 39 Former professional basketball player Atlanta 1 7 Sydney Thomas 21 Social media personality St. Louis 1 7 Ekin-Su Cülcüloğlu 31 Television personality and actress Islington 1 7 Bre Tiesi 34 Model and real estate agent California 1 6 Fannita Leggett 27 Social media personality Alabama 1 6 Max Fosh 30 YouTuber and comedian Lambeth 1 5 Sketch 26 Streamer Houston 1 4 Alissa Violet 29 Actress and model Brunswick, Ohio 1 4 Jay Cinco 23 Rapper California 1 2
Outside series 1 + Name Age on entry Notability Hometown Day entered Day exited Result Joshua "Chip" Larkin 32 Social media personality Manchester 17 Dani Babes 23 Social media personality England 17 Moyo J. Ajibade 27 TikToker England 17 Heinz Baines 23 YouTuber Derry 17 Kaci Jay 21 YouTuber England 17 Lacy 23 Streamer Erie, Pennsylvania 17 Paigey Cakey 29 Rapper London 16 Chloe Veitch 27 Model and media personality Essex 1 6 Louis Russell 25 Model and social media Hampshire 1 5 Yonna Jay 19 Streamer Asheville, North Carolina 1 4 Matt Morsia 40 YouTuber and bodybuilder Barnet 1 3 Sara Saffari 25 Fitness influencer Kentucky 1 2
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