Rural Free Delivery (RFD), since 1906 officially rural delivery, is a program of the United States Post Office Department to deliver mail directly to rural destinations. The program began in the late 19th century. Before that, people living in rural areas had to pick up mail themselves at sometimes distant post offices or pay private carriers for delivery.

The proposal to offer free rural delivery was not universally embraced. Private carriers and local shopkeepers feared a loss of business. RFD became a political football, with politicians promising it to voters while benefitting from it themselves as a means of reaching voters. The United States Post Office Department began experiments with Rural Free Delivery as early as 1890. However, it was not until 1893 that Georgia representative Thomas E. Watson pushed through legislation that mandated the practice. However, universal implementation was slow; RFD was not adopted generally across the country until 1902.

The rural delivery service has used a network of rural routes traveled by carriers to deliver to and pick it up from roadside mailboxes. , the United States Postal Service (USPS) rural delivery service served about 41 million homes and businesses. , the USPS had about 133,000 rural letter carriers serving 80,000 rural routes.

History

Until the late 19th century, residents of rural areas had to travel to a designated distant post office to pick up their mail or to pay for delivery by a private carrier. Fayette County in east-central Indiana claims to be the birthplace of Rural Free Delivery. Milton Trusler, a leading farmer in the county, began advocating the idea in 1880; as the president of the Indiana Grange, he spoke to farmers statewide frequently over the following 16 years.Division of Historic Preservation and Archeology. Fayette County Interim Report. Indiana Department of Natural Resources, 1981-07, xviii. Postmaster General John Wanamaker, owner of a major department store, was ardently in favor of Rural Free Delivery (RFD), with many thousands of Americans living in rural communities who wanted to send and receive retail orders inexpensively. Support for the introduction of a nationwide rural mail delivery service came from The National Grange of the Order of Patrons of Husbandry, the nation's oldest agricultural organization.William Leach, Land of desire: Merchants, power, and the rise of a new American culture (1993) p. 182.

The Post Office Department first experimented with the idea of rural mail delivery in 1896, to determine the viability of RFD. It began with five routes covering 10 miles, 33 years after free delivery in cities had begun. The first routes to receive RFD during its experimental phase were in Jefferson County, West Virginia, near Charles Town; Halltown; and Uvilla.

Legislation by Congressman Thomas E. Watson of Georgia mandated the practice, and RFD finally became an official service in 1896. That year, 82 rural routes were put into operation. Tens of thousands of routes had to be found. A massive undertaking, nationwide RFD service took several years to implement, and remains the "biggest and most expensive endeavor" ever instituted by the U.S. Postal Service.

The service grew steadily. By 1901, the mileage had increased to over 100,000; the cost was $1,750,321, and over 37,000 carriers were employed. In 1910, the mileage was 993,068; the cost was $36,915,000, and 40,997 carriers were employed. In 1913 came the introduction of parcel post delivery, which caused another boom in rural deliveries. Parcel post service allowed the distribution of national newspapers and magazines, and was responsible for millions of dollars of sales in mail-order merchandise to customers in rural areas. By 1930, 43,278 rural routes served over 6,875,300 families, amounting to about 25,472,00 persons, at a cost of $106,338,341. The Rural Post Roads Act of 1916 authorized federal funds for rural post roads.

The adoption of a nationwide RFD system had many opponents. Most important were the four rich, powerful express companies that monopolized the delivery of valuable or time-sensitive packages. Wayne Fuller concludes that they "arrogantly served the public, rendered only mediocre service, [and] made inordinate profits." They were unregulated and confused customers with myriad rates; in rural areas they dropped off packages at the train depot.Wayne E. Fuller, RFD, the changing face of rural America (1964), pp. 202–203. Furthermore many politically connected town merchants worried that the service would reduce farmers' weekly visits to town to obtain supplies, or that Sears, Roebuck and Company with its catalogs would undermine their local business. The opponents mounted a fierce opposition to the use of parcel post, delaying full implementation. However Sears and the other mail-order houses realized that parcel post would be to their advantage and joined the farmers in a coalition that finally overcame the local merchants and express companies.Leach, Land of desire (1993) p. 183. Indeed, Sears sales tripled in the first five years after parcel post started in 1913.Fuller, p. 254.

First routes The following is a list of the first rural routes established in each state, along with the names of the (up to three) post offices served and the date of establishment. State Post office(s) DateAlabama OpelikaDecember 7, 1896Alaska NomeMay 10, 1901Arizona TempeNovember 24, 1896Arkansas ClarksvilleOctober 19, 1896California CampbellFebruary 1, 1897Colorado LovelandNovember 10, 1896Connecticut Branford, Guilford, MilfordJune 1, 1898Delaware HarringtonOctober 3, 1898District ofColumbia Anacostia, BenningsSeptember 1, 1902Florida Winter ParkJanuary 1, 1898Georgia QuitmanDecember 8, 1896Hawaii HaikuMarch 1, 1918Idaho MoscowApril 14, 1900Illinois AuburnDecember 10, 1896Indiana Hartsville, HopeOctober 15, 1896Iowa Morning SunNovember 10, 1896Kansas Bonner SpringsOctober 26, 1896Kentucky AllensvilleJanuary 11, 1897Louisiana ThibodauxNovember 1, 1896Maine Gorham, Naples, Sebago LakeNovember 23, 1896Maryland WestminsterOctober 15, 1896Massachusetts Bernardston, GreenfieldNovember 2, 1896Michigan ClimaxDecember 3, 1896Minnesota FarmingtonJanuary 1, 1897Mississippi Hickory October 1, 1901Missouri Cairo October 15, 1896Montana Billings February 1, 1902Nebraska Tecumseh November 7, 1896Nevada Lovelock December 1, 1903New Hampshire Pittsfield October 20, 1898New Jersey Moorestown June 6, 1898New Mexico Roswell March 1, 1902New York Elba October 15, 1896North Carolina China Grove October 23, 1896North Dakota Wahpeton October 3, 1898Ohio Collinsville, Darrtown, Somerville October 15, 1896Oklahoma Hennessey August 15, 1900Oregon Turner October 16, 1897Pennsylvania New Stanton, Ruffsdale November 24, 1896Rhode Island South Portsmouth January 1, 1899South Carolina Cope, Orangeburg, Saint George March 1, 1899South Dakota Ellis May 1, 1899Tennessee Atoka January 11, 1897Texas Fate, La Grange August 1, 1899Utah Murray August 15, 1899Vermont Grand Isle December 21, 1896Virginia Palmyra October 22, 1896Washington North Yakima April 1, 1897West Virginia Charles Town, Halltown, Uvilla October 1, 1896Wisconsin Sun Prairie November 16, 1896Wyoming Hilliard, Sheridan, WheatlandOctober 15, 1900

See also U.S. Parcel Post stamps of 1912–13 Mayberry R.F.D.

References

Sources Barron, Hal S. Mixed Harvest: The Second Great Transformation in the Rural North, 1870-1930 (U of North Carolina Press, 1997). Fuller, Wayne Edison. RFD, the changing face of rural America (1964), a standard scholarly history online Fuller, Wayne E. “Good Roads and Rural Free Delivery of Mail.” Mississippi Valley Historical Review 42#1 (1955), pp. 67–83. online

Kernell, Samuel, and Michael P. McDonald. "Congress and America's political development: The transformation of the post office from patronage to service." American Journal of Political Science 43#3 (1999), pp. 792–811 in JSTOR; online copy

Leach, William (1993). Land of Desire: Merchants, Power, and the Rise of a New American Culture. New York: Vintage Books (Random House), 1994. .

External links 1903 film of carrier receiving RFD mail to deliver in Westminster, Maryland, from the Library of Congress