The 27th Billboard Latin Music Awards ceremony, presented by Billboard magazine, honored the best performing Latin recordings, charting from February 2, 2019, to January 25, 2020. The ceremony was held on October 21, 2020, at the BB&T Center in Sunrise, in the periphery of Miami. The ceremony was televised in the United States by Telemundo for the 22nd time. The Billboard Latin Music Awards closed out LatinFest+, presented by Billboard and Telemundo, a three-day immersive experience dedicated to Latin music, culture and entertainment. Celebrating its 30th anniversary, the formerly known as Billboard Latin Music Week, included virtual superstar conversations and workshops with, among others, Ozuna, Rosalía, Maluma, Black Eyed Peas, Carlos Vives and Los Tigres del Norte between October 20 and 23. The awards recognize the most popular Latin performers, songs, albums, labels, songwriters and producers in the United States. Recipients are based on sales, radio airplay, online streaming and social data during a one-year period.
Background Despite many producers being in talks to hold the gala at the Fibes Auditorium in Seville in May following the success of the MTV Europe Music Awards and the excitement of many artists to play there, on February 5, 2020, Billboard announced the nominations for the award ceremony and revealed that it would take place on April 23 at Mandalay Bay Events Center in Las Vegas while LatinFest + was scheduled to be held at The Venetian featuring speeches, debates and live performances. On March 17, Billboard agreed to postpone the gala following the Nevada Governor's recommendations to limit the size of public gatherings for the prevention and containment of COVID-19 in the United States.
On August 24, Billboard announced that the Latin Music Awards would be taking place in Miami on October 21. Nominations were not changed.
Performers Artist(s) Song(s) Maluma "Hawai" Jesse & Joy "Love (Es Nuestro Idioma)" Reik & Jessie Reyez "Lo Intenté Todo"Pitbull, Chesca & Frankie Valli vs Wisin & Yandel Ft. El Alfa"Te Quiero Baby (I Love You Baby)""Moviendolo (Remix)" Gente De Zona & Gerardo Ortiz "Otra Botella"Luis Fonsi & Farruko"Perfecta" Carlos Vives "Cumbiana""La Bicicleta""La Gota Fría"“Pa’ Mayté” Banda MS de Sergio Lizarraga & Snoop Dogg "Qué Maldición"Wisin & Myke Towers"Mi Niña"Nío Garcia & Casper Mágico"La Gangster" Ozuna, Black Eyed Peas & J. Rey Soul "Despeinada""Mamacita"Armando Manzanero"Contigo Aprendí" (with Pablo Alborán)"Por Debajo de la Mesa" (with Luis Fonsi)"No Sé Tu" (with Joy)"Como Yo Te Amé" (with Jesús Navarro)"Esta Tarde Vi Llover"Sech"Relacion" Pablo Alborán "Si Hubieras Querido"Raymix & Paulina Rubio"Tú y Yo" Ozuna "Gracias"Farruko Ft. Myke Towers, Sech, Jay Wheeler & Tempo"La Toxica (Remix)"Daddy Yankee Ft. Anuel AA, Kendo Kaponi & Sisqó"Don Don (Remix)"Manuel Turizo, Rauw Alejandro & Myke Towers"La Nota"
Nominees
The nominees for the 27th Billboard Latin Music Awards were announced on February 5, 2020. Ozuna and Bad Bunny led the nominations with 14 each. Daddy Yankee and J Balvin both received 12 nominations; Anuel AA received 11; and Farruko 10.
Complete list of nominees.
Awards Artist of the Year New Artist of the YearBad Bunny J Balvin Ozuna Romeo Santos Sech Jhay Cortez Manuel Turizo Paulo Londra Tour of the Year Social Artist of the Year It's My Party - Jennifer Lopez X100pre Tour - Bad Bunny Desde el Alma Tour - Chayanne Opus Tour - Marc Anthony Lali Anuel AA Becky G Daddy Yankee Crossover Artist of the Year Hot Latin Song of the Year Katy Perry DJ Snake Drake Snow Daddy Yankee feat. Snow – Con Calma Bad Bunny feat. Tainy – Callaíta Pedro Capó feat. Farruko – Calma (Remix) Sech feat. Darell, Nicky Jam, Ozuna & Anuel AA – Otro Trago (Remix) Vocal Event Hot Latin Song of the Year Male Hot Latin Songs Artist of the Year Daddy Yankee feat. Snow – Con Calma Bad Bunny feat. Tainy – Callaíta Pedro Capó feat. Farruko – Calma (Remix) Sech feat. Darell, Nicky Jam, Ozuna & Anuel AA – Otro Trago (Remix) Bad Bunny Anuel AA J Balvin Ozuna Female Hot Latin Songs Artist of the Year Duo/Group Hot Latin Songs Artist of the Year Karol G Becky G Natti Natasha Rosalía Calibre 50 Banda los Sebastianes de Mazatlán, Sinaloa Banda Sinaloense MS de Sergio Lizárraga Wisin & Yandel Hot Latin Songs Label of the Year Hot Latin Songs Imprint of the Year Universal Music Latin Entertainment Interscope RIMAS Sony Music Latin Universal Music Latino El Cartel RIMAS Sony Music Latin Airplay Song of the Year Airplay Label of the Year Daddy Yankee feat. Snow – Con Calma Anuel AA feat. Daddy Yankee, Karol G, Ozuna & J Balvin – China Ozuna feat. Daddy Yankee, J Balvin, Farruko & Anuel AA – Baila Baila Baila (Remix) Pedro Capó feat. Farruko – Calma (Remix) Universal Music Latino El Cartel Lizos Sony Music Latin Airplay Imprint of the Year Digital Song of the Year Universal Music Latino El Cartel Fonovisa Sony Music Latin Daddy Yankee feat. Snow – Con Calma Bad Bunny feat. Tainy – Callaíta Ozuna feat. Daddy Yankee, J Balvin, Farruko & Anuel AA – Baila Baila Baila (Remix) Pedro Capó feat. Farruko – Calma (Remix) Streaming Song of the Year Top Latin Album of the Year Daddy Yankee feat. Snow – Con Calma Anuel AA feat. Romeo Santos – Ella Quiere Beber (Remix) Pedro Capó feat. Farruko – Calma Sech feat. Darell, Nicky Jam, Ozuna & Anuel AA – Otro Trago (Remix) Bad Bunny – X 100PRE J Balvin & Bad Bunny – OASIS Luis Fonsi – Vida Sech – Sueños Male Top Latin Albums Artist of the Year Female Top Latin Albums Artist of the Year Bad Bunny J Balvin Ozuna Romeo Santos Karol G Becky G Natti Natasha Shakira Duo/Group Top Latin Albums Artist of the Year Top Latin Albums Label of the Year Banda Sinaloense MS de Sergio Lizárraga Aventura Santana T3r Elemento Sony Music Latin Rich RIMAS Universal Music Latin Entertainment Top Latin Albums Imprint of the Year Latin Pop Song of the Year Sony Music Latin Rich RIMAS Universal Music Latin Entertainment Pedro Capó feat. Farruko – Calma (Remix) Luis Fonsi feat. Sebastián Yatra & Nicky Jam – Date La Vuelta Rosalía feat. Ozuna – Yo x Ti, Tu x Mi Rosalía feat. J Balvin & El Guincho – Con Altura Latin Pop Artist of the Year Latin Pop Duo/Group of the Year Luis Fonsi Enrique Iglesias Sebastián Yatra Shakira Maná CNCO Reik Santana Latin Pop Airplay Label of the Year Latin Pop Airplay Imprint of the Year Sony Music Latin El Cartel Universal Music Latin Entertainment Warner Latina Universal Music Latin Entertainment El Cartel Sony Music Latin Warner Latina Latin Pop Album of the Year Latin Pop Albums Label of the Year Luis Fonsi – Vida Danny Ocean – 54+1 Mau y Ricky – Para Aventuras y Curiosidades Santana – Africa Speaks Universal Music Latin Entertainment Concord Sony Music Latin Warner Latina Latin Pop Albums Imprint of the Year Tropical Song of the Year Universal Music Latin Entertainment Capitol Latin Sony Music Latin Warner Latina Wisin & Yandel feat. Romeo Santos – Aullando Aventura – Inmortal Marc Anthony – Parecen Viernes Silvestre Dangond feat. Maluma – Vivir Bailando Tropical Artist of the Year Tropical Duo/Group of the Year Romeo Santos Juan Luis Guerra Marc Anthony Prince Royce Aventura Gente de Zona La Sonora Dinamita Monchy y Alexandra Tropical Songs Airplay Label of the Year Tropical Songs Airplay Imprint of the Year Sony Music Latin Pina RIMAS Universal Music Latin Entertainment Sony Music Latin Pina Universal Music Latino WK Tropical Album of the Year Tropical Albums Label of the Year Romeo Santos – Utopía Gilberto Santa Rosa – 40... Y Contando: En Vivo Desde Puerto Rico Marc Anthony – OPUS Victor Manuelle – Memorias de Navidad Sony Music Latin Discos Fuentes The Orchard Universal Music Latin Entertainment Tropical Albums Imprint of the Year Regional Mexican Song of the Year Sony Music Latin Norte The Orchard Top Stop Los Ángeles Azules feat. Natalia Lafourcade – Nunca Es Suficiente Banda Los Sebastianes de Mazatlán, Sinaloa – A Través del Vaso Calibre 50 – Simplemente Gracias Christian Nodal – De Los Besos Que Te Di Regional Mexican Artist of the Year Regional Mexican Duo/Artist of the Year Christian Nodal El Fantasma Lenin Ramírez Raymix Banda Sinaloense MS de Sergio Lizárraga Calibre 50 Los Ángeles Azules T3r Elemento Regional Mexican Airplay Label of the Year Regional Mexican Airplay Imprint of the Year Universal Music Latin Entertainment DEL Lizos Sony Music Latin Fonovisa Andaluz Disa Lizos Regional Mexican Album of the Year Regional Mexican Albums Label of the Year Fuerza Regida – Del Barrio Hasta Aquí Christian Nodal – Ahora Herencia de Patrones – Pa Las Vibras Los Ángeles Azules – Esto Sí Es Cumbia Universal Music Latin Entertainment DEL Rancho Humilde Sony Music Latin Regional Mexican Albums Imprint of the Year Latin Rhythm Song of the Year DEL Fonovisa Lizos Lumbre Daddy Yankee feat. Snow – Con Calma Bad Bunny feat. Tainy – Callaíta Ozuna feat. Daddy Yankee, J Balvin, Farruko & Anuel AA – Baila Baila Baila (Remix) Sech feat. Darell, Nicky Jam, Ozuna & Anuel AA – Otro Trago (Remix) Latin Rhythm Artist of the Year Latin Rhythm Duo/Group of the Year Bad Bunny J Balvin Maluma Ozuna Wisin & Yandel CNCO Jowell & Randy Zion & Lennox Latin Rhythm Airplay Label of the Year Latin Rhythm Airplay Imprint of the Year Sony Music Latin El Cartel RIMAS Universal Music Latin Entertainment Universal Music Latino El Cartel La Industria WK Latin Rhythm Album of the Year Latin Rhythm Albums Label of the Year Bad Bunny – X 100PRE Farruko – Gangalee J Balvin feat. Bad Bunny – OASIS Sech – Sueños Sony Music Latin Rich Rimas Universal Music Latin Entertainment Latin Rhythm Albums Imprint of the Year Songwriter of the Year Universal Music Latino Dimelo Vi LLC Rimas Sony Music Latin Bad Bunny Daddy Yankee J Balvin Ozuna Publisher of the Year Publishing Corporation of the Year WC Music Corp., ASCAP Songs of Kobalt Music Publishing America, INC., BMI Sony/ATV Discos Publishing LLC, ASCAP Universal Musica Unica Publishing, BMI Sony/ATV Music Kobalt Music Universal Music Warner/Chappell Music Producer of the Year Latin Song of the Decade Tainy Dimelo Flow DJ Snake Mambo Kingz Luis Fonsi feat. Daddy Yankee & Justin Bieber – Despacito
References