"Snapping" is a song by South Korean singer Chung Ha released on June 24, 2019, by MNH Entertainment, Stone Music Entertainment. The track acts as the title track for her Korean fourth extended play Flourishing, which was released simultaneously with the single. As of February 2021, it has over 75 million views on YouTube and 80 million streams on Spotify. "Snapping" placed first on the music show, Show Champion on July 3, 2019.
Background and composition It was announced in June that Chung Ha will be making her third summer comeback. Music and photo teasers were released weeks before the official released of the single.
"Snapping" was written by Park Woo-sang. "Snapping" is a Latin-inspired pop song with an intense, seductive number that diverges from Chung Ha's previous summer singles such as "Love You", a track of "Blooming Blue", dropped in July last year. The lyrics talk about the uncomfortable end of a relationship. Like a magic spell, the snap of a finger is what you need to empty your mind and welcome another new day.
Music video and promotion The music video was released alongside the album and song on June 24, 2019. The music video includes a creation of seductive and tantalizing with dynamic choreography and bright block-colored cinematography. It was directed by Rima Yoon and Dongju Jang. "Snapping" had its debut showcase on the day of the release, in Sogang University.
Accolades +Year-end listsCritic/PublicationListRank Dazed The 20 best K-pop songs of 2019 10
+Awards and nominations Year Award Category Result 2020 Gaon Chart Music Awards Song of the Year (June)
+Music program awards (6 total) Program Date Show Champion July 3, 2019 M Countdown July 4, 2019 July 18, 2019 Music Bank July 5, 2019 Show! Music Core July 6, 2019 Inkigayo July 7, 2019
Chart performance
Weekly charts Chart (2019) Peakposition Singapore (RIAS) 21 South Korea (Gaon) 2 South Korea (K-pop Hot 100) 3 US World Digital Songs (Billboard) 9
Year-end charts Chart (2019) Position South Korea (Gaon) 67
Release history Region Date Format Label Various June 24, 2019
See also List of Inkigayo Chart winners (2019) List of M Countdown Chart winners (2019)
References