Olivier Toubia is the Glaubinger Professor of Business at Columbia Business School, Columbia University. and the Editor-in-Chief of Columbia Business School and the Editor-in-Chief of Marketing Science.
Professor Toubia works on innovation including idea generation.
Awards Recipient of the John Little award for best marketing paper 2015 Recipient of the Paul E. Green award for a Journal of Marketing Research paperhttps://www.ama.org/paul-e-green-award/ 2016 Recipient of the INFORMS Society for Marketing Science Long Term Impact Award
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