Katzenworld is the UK's biggest blog platform on the subject of the cat. Katzenworld was founded by German-born Marc-André Runcie-Unger, Yuki Chung and Laura Haile. The name came from the German word Katzen meaning cats so it translates in English as Cats World. It was launched March 2014. It receives an average rate of 210.000 visits per month in 2019, Cision Media Intelligence.

Brand design The brand's logo represents a Tuxedo Cat as its main focus. Promotional materials for the website and merchandise were then categorised into different colours.

Editors

Lead writer Marc has won awards from the cat writer association, receiving a certificate of excellence for being included in the Top 3 Cat Health Articles of 2016. Ranked as part of the Top 15 Cat Influencers on the Web compiled by Allaboutcats.

Contributors Katzenworld has regular article contributions from animal welfare experts such as Royal Society for the Prevention of Cruelty to Animals | Rspca, UK cat behaviourist and author Anita Kelsey, UK charity Cats Protection and feline welfare charity International Cat Care.

Products and collaborations Katzenworld's news stories and the publication's online shop products generally target cat lovers & owners. First introduced through online competitions, Katzenworld launched its first collection of keyrings and personalised cat designs of the winners.

Following the exclusive appearance of 4cats toys in the Katzenworld online store, the products were then sold at pet shows such as the UK National Pet Show nationwide.

Which helped the official UK launch of 4cats products in the UK and 4cats X Katzenworld collaborations.

Awards and nominations Year Award Category Placed Result2020MyPostcardThe Best Pet Blogs to Keep you Feeling Paws-itive 2020M&A Today Global AwardsBest Online Cat Information Platform 2020 2019VuelioTop UK Pet Blogs 20191st 2019Dr. Fox MagazineTop 10 Pet Blogs 2019 - 2019Global 100Best Online Cat Information Platform 2019 - 2019Pup JunkiesTop 25 Pet Blogs - 2019CyberpetTop 30 Pet Blogs Pet Parents Can Find On The Internet - 2019Lux MagazineOnline Cat Information Resource of the Year 2019 - 2019FeedspotTop 10 UK Cat Blogs and Websites To Follow in 20192nd 2019CatmaniaTop 25 Cat Blogs All Cat Lovers Should Know - 2019FeedspotTop 100 Worldwide Cat Blogs 20196th 2019WebboxTop Pet Blogs to Follow in 2019 2019Ranked BlogsTop Cat Blogs3rd 2018VuelioTop UK Pet Blogs 20181st 2018Review InstituteTop 50 Pet & Animal Blog - 2018Dr. Fox MagazineTop 10 Pet Blogs 2018 - 2018FeedspotTop 10 UK Cat Blogs and Websites to Follow in 20182nd 2018Stop the FleasTop 25 Pet Blogs 2018 - 2018FeedspotTop 10 UK Cat Blogs 20182nd 2018All About CatsTop 35 Worldwide Cat Blogs - 2018Lux MagazineBest Online Cat Information Platform 2018 - 2017VuelioTop UK Pet Blogs 20171st 2017 Feedspot Top 100 Worldwide Cat Blog 8th 2017 Thoroughly Reviewed Top 50 Worldwide Cat Blogs - 2017 All About Cats Top 35 Worldwide Cat Blogs - 2017 Tuxedo Cat Blog Top 30 Worldwide Cat Blogs -

References

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