Yop, created and marketed by Yoplait, is a semi-liquid yogurt sold in supermarkets and convenience stores in Belgium, Canada, France, Ireland, Switzerland, the United Kingdom, and occasionally in the Netherlands, Portugal, Spain and the United States. The Yoplait's Smoothie drink in Sweden and Norway is called Safari. Yop is available in a variety of flavours including: banana, blueberry, chocolate, coconut, energy (peach/pineapple/cereal), lemon, mango, peach, raspberry, red fruits, strawberry, strawberry-banana, tropical and vanilla. Different flavours are available in different markets.
History Yop is a product originally from France, and is produced by the yogurt manufacturer Yoplait. Later Yop was marketed to different countries worldwide. Yoplait claims that Yop was the first drinkable yogurt in Canada.
Advertising
UK relaunch Yoplait commissioned an advertising campaign, from McCann-Erickson, when they re-launched Yop as the "smoother way to start the day" in April 2004. The campaign targeted teenagers with the television advert featuring teenagers singing a parody of the Eddy Grant song, "Gimme Hope Jo'anna". The song was reworked into "Gimme Yop, Me Mama" and the teenagers, who are seen asleep against a toilet-roll holder or propped up in the bathroom, demand that their mothers give them the drink to wake them up.[McCann relaunches Yoplait Yop drink http://www.campaignlive.co.uk/news/207362/][The clip: Yop - Me Mama https://www.youtube.com/watch?v=sCpeIKVIHbY]
Availability Yop comes within and between countries in different bottle sizes. In some countries the bottle size is indicated in litres in others in grams. Smaller bottles are in some countries called: Yop baby (100 g France), Yop mini (180 g Belgium and France) and YOP & GO (300 g Belgium, 330 g France, 30 cl Switzerland)
Yop Safari Belgium Canada France Switzerland United Kingdom Sweden Banana 200 ml Blueberry 200 ml Chocolate 180 g2 800 g180 g2 500 g 825g Coconut 800 g 200 ml 850 g 500 g Energy(peach/pineapple/cereal) 800 g 850 g Lemon 800 g 850 g Mango 800 g 200 ml 850 g Peach 200 ml Raspberry 180 g2300 g3 200 ml 180 g2330 g3750 g 100 g330 g500 g750 g 180 g Red fruits/Forest fruits 800 g 850 g 100 g180 g207 g330 g400 g Strawberry 180 g2300 g3800 g 200 ml 100 g1180 g2330 g3850 g 30 cl2825g 180g207 g 330g500 g750 g 180 g300 g Strawberry-banana 800 g 200 ml 180 g2850 g Strawberry-vanilla 180 g207 g400 g Tropical 180 g2 200 ml 500 g Cookies & Cream 200 ml Creamsicle 200 ml Vanilla 180 g2300 g3800 g 200 ml 180 g2330 g3850 g 500 g, 825g 300 g ˄1: Mini Yop ˄2: P'tit Yop ˄3: YOP & GO
Product information
Storage Keep refrigerated between 2 °C and 5 °C. It is best to consume shortly after opening. Mini Yop, P'tit Yop and YOP & GO keeps for up to 8 hours outside the fridge.
Ingredients Skim milk, water, sugar, cream, fruit puree,Only in Yop with fruit flavours active bacterial cultures, natural and artificial flavours, modified milk ingredients, concentrated lemon juice, modified corn starch, pectin, locust bean gum, colour, vitamin D3, potassium sorbate, sodium and calcium citrate.
Average nutritional values Source: Per bottle (200 mL) Energy 333kJ / 79kcal Protein 5 grams Fat, total 7% - saturated 15% Carbohydrates 22 g - sugars 22 g Fibre 0% Sodium 2% Calcium 15% Magnesium Phosphorus Iron 0% Vitamins(A, B2, B5, B12, C, D) total: 40%
References
External links
Yop on Canadian Yoplait Website Yop on French Yoplait Website Yop on Swiss Yoplait Website Yop on UK Yoplait website