Shopkins are a range of miniature collectable toys manufactured by Moose Toys. Originally based on grocery store items, appliances, and clothing items, each plastic Shopkin figure has a recognizable face and unique name. They also have special finishes, including matte and glitter. The collectable toys (which are designated as common, rare, ultra-rare, special edition, limited edition, and exclusive) also expanded into lines of clothing, trading cards, and other related merchandise.
Shopkins was originally developed as a successor to Mighty Beanz and Trash Pack. The toy line was first released in 2014. As of 2025, there are seventeen seasons of the toys. There are also series that represent holidays, such as Halloween, Easter, and Christmas. There are also spin-offs, such as the Kindi Kids line of dolls, which was released in August 2019.
History Shopkins were designed and developed by Moose Toys in Melbourne in April 2013. Co-chief Paul Solomon credits his mother, Jacqui Tobias, director of girls’ products, for the idea of Shopkins. Moose Toys had success with its line of Mighty Beanz and Trash Pack collectible figurines targeted towards boys, but it lacked a market for girls. Shopkins was initially produced as a product for girls; however, it can appeal to boys as well.Success of the Shopkins toy line later led to various types of official merchandise, apps, three movies, music, and spin-offs. Additionally, there were also auctioned Shopkins on eBay, San Diego Comic-Con exclusive sets, and more.
Shopkins had been discontinued in the year 2023.They made a recent comeback in April 2026 following social media posts on platforms such as Instagram and TikTok
Shopkins toys Figures Shopkins figurines are about 1 inch in height and 1/2 inch in width, roughly the size of a United States quarter. Each figurine has a face, a name, and its own personality. They are distributed in bright coloured packaging with bubble letters. Shopkins are based on everyday items: for example, there is a sweet apple named Apple Blossom, a chocolate bar named Cheeky Chocolate, a lipstick named Lippy Lips, a chocolate chip cookie named Kooky Cookie, and a strawberry named Strawberry Kiss. There are hundreds of Shopkins in the Shopkins World. Shopkins are organized into categories, such as Fruit & Veg and Bakery. They can be found in a variety of packs; 2, 5, 12, and Mega (20) packs are the most well known. However, for a limited time, 10-packs were sold during Season 1. Season 9 would retire the 5-packs indefinitely in place for Shoppet packs. With the debut of Mini Packs in Season 10, the 2, 12, and Mega packs were reconfigured into 1-packs (consisting of one Shopkin and one Mini Pack for one complete figure), 8-packs (consisting of eight Shopkins and eight Mini Packs for eight complete figures), and Variety (12) packs (consisting of 12 Shopkins and 12 Mini Packs for 12 complete figures), respectively. In Season 11, variety packs would be replaced by Family Fun Packs (consisting of a family of five Shopkins for one large Mini Pack and eight other Shopkins and Mini Packs for 22 items total). For the Real Littles line, the 2-packs (consisting of two Shopkins and two Mini Packs for two complete figures) would return alongside the 8-packs introduced in Season 10. After being introduced in Season 12, these packs would remain for Season 13. In Season 14, the series would reintroduce the Mega packs (now consisting of 13 Shopkins and 13 Mini Packs for 13 complete figures). These packs would remain for Seasons 15, 16, and 17.
Rarities Shopkins are collected and valued based on their rarity. Moose classifies the Shopkins degrees of rarity as Common (White and Purple in Season 12 onward), Exclusive (Turquoise), Limited Edition (Gold), Rare (Green), Special Edition (Blue), and Ultra Rare (Pink). Special Edition Shopkins can be found only in 8- or 12-packs of Shopkins.
Materials Materials used for Shopkins were rubbery-plastic, brought from China, and from Season 10 onward, the plastic came from Vietnam.
Seasons Season 1: The first season of Shopkins was released in June 2014 and came out in major retailers. The first season of Shopkins contained over 150 characters to collect, all based on grocery store items. Some of the teams include Fruit & Veg, Bakery, Sweet Treats, and more. The Limited Edition Shopkins come in a metallic finish.
Season 2: The second season of Shopkins was released in December 2014. The season featured new teams including Baby, Homewares, Cleaning & Laundry and Shoes. The Limited Edition Shopkins were covered in bling.
Season 3: The third season of Shopkins was released in June 2015. The new teams Stationery, International Food, and Hats were added to the season. The third season was the first season in which Limited Edition Shopkins had their own specific theme; the team name for the Limited Editions was Cool Jewels Shopkins.
Season 4: The fourth season of Shopkins was released in December 2015. This season introduced Petkins, which are Shopkins with faces that resemble animals. Other new categories include Party Time, Petshop, Garden, and Accessories. The Limited Edition Shopkins in the season were the Perfume Pretties Shopkins.
Season 5: The fifth season was released on May 1, 2016. New categories include Charms, Tech, Music and Sport. The Limited Edition Shopkins are the Tiny Toys Shopkins.
Season 6: The sixth season, also known as Chef Club, was released in October 2016. Instead of having specific teams, Shopkins were food ingredients for various recipes, meaning they belonged to multiple ones at once depending on their type. The Limited Edition Shopkins are the CUTEtensils Shopkins and are based on utensils instead of food. The sixth season is the first season to have Shoppies in the season, with for this season, under the Chef Club line.
Season 7: The seventh season, also known as Join the Party, was released on February 5, 2017. The special edition Shopkins for this season are the Topkins, which can be stacked on top of each other. Also, instead of coming in recipe books, they come in presents. The Limited Editions in the season are the Hollywood Shopkins.
Season 8: The eighth season, also known as World Vacation, was released on June 1, 2017. The season was divided in three waves for its 3 respective continents featuring Shopkins from around the world. The first wave is from Europe released on June 1, 2017, which features the countries France, United Kingdom, Italy, Germany, and Spain. The second wave is from Asia and features the countries China, Japan, Australia (despite not being an Asian country) and India. The third wave features the Americas which features both of the continents North America and South America respectively, and features the countries Canada, the United States, Mexico, and Brazil, however, unlike the first two waves which had one country have Ultra Rares, a different theme was given for the Ultra Rares which were the Gleamtastic Holidays Shopkins, based on several holidays found in the countries, such as Valentines Day and Independence Day for example. This time in this season, the Shopkins now come in hotel rooms. The Special Edition Shopkins in this season are the Bag Charms while the Limited Editions are the Shimmering Snow Globes Shopkins.
Season 9: The ninth season, also known as Wild Style, was released in January 2018. The theme for the season was animals, which included dogs, cats, rabbits, tigers, cows, monkeys, skunks, pandas, and unicorns. The teams in the season were considered “tribes”, which in each one contained new Shopkins with their own team's finishes, which also included returning Shopkins, like Apple Blossom and Cupcake Queen. They can be found in pet-pods. The season also introduced Shoppets, which are fuzzy, anthropomorphic animals. During Season 10 (the next season), a second wave of Shoppets were made. Shoppies in the season were also returning characters but now with animal themes. A new Shoppie for this season, Mystabella, was released as a Limited Edition Shoppie. There were also bundled sets of Shoppies and Shoppets available. The limited editions in the season are the Shimmery Unicorn Shopkins, which come in a metallic finish and a unicorn theme.
Season 10: The tenth season, also known as Mini Packs, was released in June 2018. In this season, all the Shopkins from Seasons 1, 2, and 3 were rereleased but had the same colors as their own static art and colored irises and came in Mini Packs. Some also came with new finishes, including the “hot spot” finish, which featured Shopkins with spots on them. The limited editions were all metallic.
Season 11: The eleventh season, also known as Family Mini Packs, was released in January 2019. Similar to the previous season, the season also comes with Mini Packs of their own, but now features Shopkins as “families”. Each team is considered a “family”, which contains new Shopkins (which contain a Father, Mother, a Sibling or Relative) and a new kind of Shopkin, called a Babykin, was released as smaller Shopkins to look like “babies” in the family. The limited editions are the Bubs N Spices family Shopkins.
Season 12: The twelfth season, also known as Real Littles, was released in August 2019. The Mini Packs are themed after real brands, mainly from food such as some of the Kellogg's brands, Welch's, and more, with the exception of the Special Editions (which are the Skechers shoes Shopkins).
Season 13: The thirteenth season was released in January 2020. The “Real Littles” theme keeps on going, but now comes in a theme of various food from the freezer aisle. There are Shopkins based on the Unilever family of brands, new Special Edition Slush Puppy Shopkins, and more.
Season 14: The fourteenth season was released in July 2020. The season was notable for dropping the “Shopkins” name in place of Real Littles, however it would still be referred to as Season 14 on packaging. In this season, some of the Shopkins from Seasons 12 and 13 are rereleased (similar to Season 10 when they rereleased the Shopkins from the first three seasons itself) and this season is given a vending machine theme.
Season 15: After more than a year of hiatus, the fifteenth season was released in October 2021. Upon reveal, packaging stated that the season would release in multiple waves, known as drops. Season 15 Drop 1 included some Shopkins from the previous three seasons of Real Littles but also included new characters recycled from already existing characters designs. Season 15 Drop 2 released in January 2022, and included all-new characters. This season has a Micro Mart theme and features new Special Edition ICEE slushie Shopkins.
Season 16: The sixteenth season was released in July 2022. The Shopkins name would return to packaging after being absent for the two previous seasons and also had a Snack Time theme.
Season 17: The seventeenth season released in January 2023. The season continued the Snack Time theme from the previous season. The season marked the return of the beloved Fruit & Veg category, which had not been in a season of Shopkins for nearly 5 years at the time of release. The Special Editions for the season were the White Mystery Color Reveal Airheads, which were white Airheads that would change colors once placed in water.
Spin-offs
Shopkins Shoppies