A lifestyle store is a retail store that sells products from several categories under a single brand. The format is intended to associate the brand with a particular aspirational lifestyle. Lifestyle stores may sell clothing, housewares, furniture, stationery, gifts and other consumer products.Lynne Mesher, Basics: Interior Design 01: Retail Design, 2010, p. 18
Examples of lifestyles associated with such brands include "fashionable", "active", "healthy" and "back-to-basics".Floor, p. 211
History Design Research, founded in 1953, has been described as an early example of the lifestyle-store format. The retailer carried a broad range of products, including furniture, clothing, toys and cookware, across different price ranges.Carole Nicksin, "The Legacy of Design Research: The impact of the long-defunct retailer is still being felt within the home furnishings industry", HFN The Weekly Newspaper for the Home Furnishing Network, November 8, 2004 full text
Lifestyle stores include:
Design Research (defunct) Habitat (known as "Conran's" in the U.S.)Industrial Design 25:32, 1978 Crate & Barrel Workbench MujiKo Floor, Branding a Store: How to Build Successful Retail Brands in a Changing Marketplace, 2006, p. 217 Pottery BarnAnita Pugh et al., A Pathway to Profit: Culture Impacts Performance The Story of a Struggling Company Achieving Profitability through Cultural Transformation, 2013, p. 43
The term has also been used for stores carrying multiple product lines from a single fashion brand.Danica Lo, "New Michael Kors is Company's First Lifestyle Store in Europe", Racked, April 14, 2010,
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