Insurge Pictures was an American production company that was the specialty label belonging to the American film studio Paramount Pictures. It focused on micro-budget films.
Beginnings In March 2010, it was announced that Paramount Pictures would launch a new division named Insurge Pictures, which would produce micro-budget films based on Paramount's success with the micro-budget Paranormal Activity. The first film produced by Paramount Insurge was Never Say Never (2011), a documentary film featuring Justin Bieber. Prior to the release of the film, Insurge released "Grease: The Sing-A-Long" in 2010, which had a limited release.
In 2011, it was announced that Insurge wrapped an at the time untitled project about a destination wedding. The film, which was released on May 22, 2015, was eventually titled Drunk Wedding and was shelved for years prior to the release. In January 2011, it was announced Insurge was releasing The Devil Inside.
In 2012, Insurge released The Loved Ones, and Katy Perry: Part of Me. Insurge also produced a mockumentary reality series, Burning Love, which was re-adapted in 2013 into a regular series for E!. In 2015, it was announced that Insurge would be releasing Area 51 and Drunk Wedding on May 15, and May 22, 2015, in a limited release exclusively at Drafthouse Theaters and through video on demand providers. Both projects were shelved prior to their releases.
In May 2015, President Amy Powell was stripped of responsibility for the division, with Insurge being transferred as a label within Paramount and its staff absorbed into its feature film team, reporting to recently appointed Paramount Motion Pictures Group President Marc Evans.
Films Release date Title Co-produced with Distributor Budget Box-office Gross July 8, 2010 Grease Sing-A-Long RSO Records Paramount Pictures $6 million $395 million February 11, 2011 Justin Bieber: Never Say Never MTV Films, Scooter Braun Films, L.A. Reid Media, AEG Live, and Island Def Jam Music Group $13 million $99 million January 6, 2012 The Devil Inside Prototype $1 million $101.8 million June 1, 2012 The Loved Ones Omnilab Media, Ambience Entertainment, and Film Victoria $4 million $254,170 July 5, 2012 Katy Perry: Part of Me MTV Films, Imagine Entertainment, AEG Live, EMI Music, Perry Productions, Pulse Films, Magical Elves Productions, and Splinter Films $13 million $32.7 million January 30, 2015 Project Almanac MTV Films and Platinum Dunes $12 million $33.2 million May 15, 2015 Area 51 Aramid Entertainment Fund, Blumhouse Productions, IM Global, Incentive Filmed Entertainment, and Room 101 $5 million $7,556 May 22, 2015 Drunk Wedding Weston Pictures $600,000 $3,301 July 31, 2015 Staten Island Summer Michaels-Goldwyn N/A August 1, 2016 Zoolander: Super Model Augenblick Studios, and Red Hour Productions CBS All Access N/A September 9, 2016 Brother Nature Broadway Video Samuel Goldwyn Films N/A
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