Sono Cairo (Sout Alqahira, Sout Al Qahira, or Sawt al-Qahira: , "the sound of Cairo") is an Egyptian government owned multimedia company.
Company history Launched as a privately owned record company, it was taken over by the government in 1964, and became Egypt's largest producer of phonograph records (LPs and 45s). it is under the control of the Ministry of Information.
Artist Mohamed Fawzi & Co established a factory for phonograph records on 30 April 1959 and turned into sout Alqahira (Voice of Cairo) Company for records on 6 January 1964. Then issued its decision, Mr. / Minister of Information No. 139 of 1977 established the sout alqahira company for audio and video (Sono Cairo Audio & Video Co.) as an Egyptian joint stock company, as a unit of the Radio and Television Union of the Ministry of Information.
In the Egyptian Revolution of 1952, Egyptian president Anwar Sadat made a speech from the company's broadcast.
Former Chairmen
No. Name From To 1 Taha Mohammed EL-Hady Nasr 6 January 1964 21 November 1979 2 Safwat Ali Fahmy 22 November 1979 31 December 1980 3 Fathy EL-Bayumy Ebrahim 1 January 1981 10 March 1982 4 Mohammed Reda Hashem 11 March 1982 22 January 1983 5 Ahmed Mohammed EL-Fetory 23 January 1983 16 July 1986 6 Mohamed Saed Sabry 1 September 1986 10 January 1990 7 Abdel Aal Mohamed Abdel Aal 14 January 1990 20 November 1994 8 Abd EL-Rahman Ebrahem Hafez 21 November 1994 20 May 1997 9 Husien Fahmy Galal EL-Deen 26 May 1997 9 October 1999 10 Medhat Ahmed Abd EL-Menaem 10 October 1999 4 June 2000 11 Hosny Hamed EL-Rahamawy 5 June 2000 5 September 2003 12 Saed Helmy EL-Saed Yehya 6 September 2003 26 November 2005 13 Ebrahem Ahmed Ebrahem EL-Akabawy 28 November 2005 5 January 2011
Video production Sono Cairo's production includes production of religious E.g. (Mohamed rasol Allah) And entertainment (music and songs) sono Cairo company Is interested in the field of video production to produce work of dramatic serials (such as gomhoreit zefta, elsharae algeded, elwatad) and other serials.
Singing production The company seeks to preserve the heritage of songs the good times, where it converted tapes to the electronic media in preparation to launch in the market as digital image CD & DVD & MP3.
Religious production The company produces the Koran.
Stars who have worked with Sono Cairo
Umm Kulthum Mohammed Abdel Wahab Abdul Basit Abdus Samad Muhammad Metwally Al Shaarawy Fairuz
External marketing There are fourteen companies holding the rights to distribute and print production of sout alqahira at the international level, distributed as follows:
The Persian Gulf region and Arab countries
Institution of sout aljazera (Saudi Arabia) Al-khaleg factory (Saudi Arabia) Dar alwasela (Saudi Arabia) Almostakbal company (Kuwait) Institution of 13- June (Yemen) Dan we Dan company (Kuwait) Music box (Dubai) Feras and basem company (Jordan – Palestine) Institution of Ghazawi (Oman, United Arab Emirates) Recordings of albeshry (Sharjah, UAE)
The Maghreb region
Vasifun (Morocco)
Africa region
Almasaa international for production and advertising (Sudan)
Europe Region
Platinum
Region of the United States and Canada
Mike's Sound Production (U.S. and Canada)
E-Marketing
To cope with the company has developed e marketing activity to use the modern techniques to market content using the international information network and voice services through mobile and ground and affixed to marketing Internet connections to sono Cairo customers and the e-marketing copying Self-electronic media (CD) & (DVD) & (MP3)
Editing and graphics A continuation of the bidding company and despite the fire which broke out in units of editing, graphics The company has created a new center for editing and graphics to keep pace with development in the field of video production and the center houses became include:
No. (5) Units of Nonlinear Editing No. (1) Units of linear Editing No. (1) Units integrated graphics
Studios Studio (4) was created in area 200 m on the ground floor In addition to the three studios Company; this is to increase production through the use of visual studio company Abbasid studio (1) Abbasid studio (2) ElGib studio (3) New Abbasid studio (4) El Sayeda Nafeesa studio (5)
Factories The company has two factories to produce and print cassette voice in Alexandria production capacity up to more than 3 million Cassettes per one shift annually for the production and printing of the Koran bars for famous readers and religious talk, entertainment and musical.
Press Printed packaging tapes and CD covers of 4-color offset printing. Printed posters, artists and readers of the Quran 4 color. Implementation and printed posters advertising (the results of a wall - the results of hierarchical - Results photographer). Implementation of trade publications, which include the company's publications and others from books and magazines and so on. Processing of paper photography for all sizes of company and others.
Advertising agency The advertising agency represents one of the major activity in the company which offer integrated advertising services in this regard where it propagate the clients' advertisement in the radio, TV, and Satellite.
Sources