Ingibjörg Stefanía Pálmadóttir (born 1961) is an Icelandic businesswoman, daughter of Pálmi Jónsson and so, with her three siblings, one of the inheritors of Pálmi's Hagkaup business.
Career She attended the Parsons The New School for Design.Roger Boyes, Meltdown Iceland: Lessons on the World Financial Crisis from a Small Bankrupt Island (New York: Bloomsbury, 2009), p. 142.
Ingibjörg is noted for running a range of businesses, sometimes associated with the 'Reykjavík 101' brand popularised by Hallgrímur Helgason's novel 101 Reykjavík, prominently including the Reykjavík 101 Hotel, an expensive boutique hotel, and 101 Capital. 101 Capital was declared bankrupt in January 2012.Alda Björk Vildimarsdóttir and Guðni Elísson, ' "Og eftir sitjum við með sektarkennd í brjósti": Hallgrímur Helgason og íslenska efnahagshrunið', Ritið: Tímarit Hugvísindastofnunar Háskóla Íslands, 12.2 (2012), 169--9 (pp. 173-74).
Alongside her husband Jón Ásgeir, Ingibjörg was a prominent figure in the Icelandic banking boom and subsequent 2008–11 Icelandic financial crisis. She is credited with advising Jón Ásgeir on his acquisitions in the clothing and fashion sectors, and was a leading figure in Icelandic celebrity life.Roger Boyes, Meltdown Iceland: Lessons on the World Financial Crisis from a Small Bankrupt Island (New York: Bloomsbury, 2009), pp. 141-45. She was elected as Jón Ásgeir's replacement as chairman of FL Group in June 2008, shortly before its bankruptcy in September of that year.
Ingibjörg is the main owner of the 'A' part of Iceland's biggest media conglomerate, 365, who owns an 89,7% share both directly and through the companies Moon Capital S.á.r.l., ML 102 ehf. and IP Studium ehf. She is also the main owner of the 'B' part, with a 99,99% through the company Moon Capital S.á.r.l.'Upplýsingar um eignarhald á tilkynningarskyldum miðlum', 27. February 2012, http://fjolmidlanefnd.is/wp-content/uploads/2011/12/Uppl%C3%BDsingar-um-eignarhald-%C3%A1-tilkynningarskyldum-mi%C3%B0lum8.pdf . In 2010 she supported Jón Ásgeir in trying to sack a journalist who had mocked him on the Internet.Anna Andersen, 'Media Mogul Tried To Get Journalist Fired For Joking', The Reykjavík Grapevine, 12.10.2010, http://grapevine.is/News/ReadArticle/Media-Mogul-Tried-To-Get-Journalist-Fired-For-Joking.
Personal life She has three children: Sigurður Pálmi, Júlíana Sól and Melkorka Katrín. In addition, she is stepmother to the children of her husband, Jón Ásgeir Jóhannesson: Ása Karen, Anton Felix and Stefán Franz.'Í minningu kaupmanns Jóhannes Jónsson', supplement to Fréttablaðið, August 7, 2013, p. 1.
References
External links https://www.imdb.com/name/nm2139744/