Ayo Animashaun is a Nigerian entertainment entrepreneur and television executive. He owns HipTV.

Early life Animashaun was born in Lagos, Nigeria. He studied Business Administration at Kwara State Polytechnic.Amagiya, Florence. "Ayo Animashaun", Vanguard, 8 November 2015. Accessed 10 December 2015.

Career He is CEO of Smooth Promotions, an entertainment firm that organises The Headies award and publishes the weekly Hip Hop World Magazine.

On 5 November 2013, he led his firm to launch HipTV on Multichoice DSTV.

In October 2013, The Net magazine listed him as one of the most influential people in the Nigerian entertainment industry.

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