JC's Girls (short for Jesus Christ's Girls, also called the JC's Girls Girls Girls Ministry) is an evangelical Christian women's organization in the United States whose members evangelize to female workers in the sex industry. The organization supports women wishing to leave the industry, but does not try to persuade them to do so. The group does not focus upon conversion but rather on communicating its message that Christians exist who are not judging female sex workers and are willing to accept them. The organization also helps both women and men seeking to overcome pornography addiction.
The organization was founded by Heather Veitch, who worked as a stripper for four years before becoming a Christian and leaving the sex industry in 1999. She founded JC's Girls on Good Friday in March 2005; it was based at Sandals Church in Riverside, California, with the support of the California Southern Baptist Convention. In January 2006, JC's Girls went to Las Vegas to operate a booth at the AVN Adult Entertainment Expo that received much traffic and news coverage. By 2008, Veitch had moved to Las Vegas and based the organization at Central Christian Church in nearby Henderson, Nevada. The former stripper and call girl Theresa Scher and the social worker Sheri Brown founded the San Diego chapter of JC's Girls at Rock Church in 2007. Veitch, Scher, and Brown resigned from JC's Girls in 2011, 2012, and 2014 respectively, leaving the leadership of the organization to Laura Bonde. , the sole chapter of JC's Girls is in San Diego.
Terry Barone, spokesperson for the California Southern Baptist Convention, said that JC's Girls members "are doing what Jesus did ... He ministered to prostitutes and tax collectors." JC's Girls members have been criticized for dressing like sex workers, a look that Veitch said is intended to help women in the sex industry identify with the group. A Baptist minister from San Bernardino, California, criticized JC's Girls for not explicitly encouraging women in the sex industry to quit, and quoted Matthew 6:24, a Bible verse that states that a person cannot serve two masters. In response to the idea that strippers should quit their jobs before attending a church, Veitch said, "Do we ask gluttons to stop eating too much before they come to church?" Philip Sherwell of the Calgary Herald called the evangelism of JC's Girls "America's most unusual Christian outreach operation".
History
Background
Veitch worked as a stripper for four years in the Las Vegas area and California. After she had appeared in four pornographic films in the softcore and fetish genrestrample fetish specificallypublic discussion about the Year 2000 problem and the end of the world caused her to think that she might experience divine judgment for her lifestyle.
She then became a Christian, married her boyfriend Jon, started and completed a course in cosmetology, left the sex industry, and became a hairdresser all by September 1999. In 2003, Veitch discovered that a friend of hers who was working as a stripper had died as a result of alcoholism. Veitch began to evangelize to strippers because she wished she had told her friend about the gospel before she died.
By 2005, Veitch was working as a hairdresser in Riverside, California. One of her clients was Lori Albee, a housewife with two children and no experience with the sex industry. Veitch told Albee about her friend who had died and to whom she wished she had evangelized. Albee suggested that they start telling other strippers about Jesus.
Matt Brown, Veitch's pastor at Sandals Church, arrived for a haircut and Veitch asked him for help to start an organization to minister to sex workers. He was interested. Veitch and Brown started Matthew's House, an organization they founded as "a ministry to help people working in or addicted to the sex industry". They chose the name "Matthew's House" in reference to the Calling of Matthew, a gospel episode in which Jesus eats with sinners at the home of Matthew the Apostle.
By 2011, JC's Girls chapters were based in Las Vegas, Nevada; Riverside, California; San Diego, California; Austin, Texas; and Sioux Falls, South Dakota. , the San Diego chapter is the sole chapter that remains.
Riverside chapter On Good Friday in March 2005, Veitch, Albee, and six other women went to a strip club in Riverside and paid for lap dances. Instead of accepting the dances, they talked with the strippers, telling them that they were loved and accepted by God, that churches were composed entirely of sinners, and that they would be welcome there. One of the lap dancers cried and told Albee she had often wanted to go to a church but had never done so because she had thought that she would be rejected. The woman accepted a prayer from Albee and hugged her.
Albee would later say that talking with women at the strip club that first day changed her life. Because the volunteers received more positive responses than they had expected, they decided to continue to evangelize at strip clubs. To organize these activities, Veitch and Albee founded JC's Girls, with "JC" standing for Jesus Christ. They made Matthew's House the parent organization, but decided to operate primarily under the name "JC's Girls" because Veitch believed that strippers would not understand the meaning of the name "Matthew's House".
Veitch became the head of JC's Girls, and the 17,000-member Sandals Church became the organization's base of operations. The church is part of the California Southern Baptist Convention, which supports JC's Girls. The church gave JC's Girls a $10,000 budget in its first year.
The organization's members continued visiting strip clubs across California, paying for private dances and then evangelizing the strippers. Within six months of its founding, the organization's members had persuaded several strippers to start attending a church and were only once asked to stop. One of these women was fired from a strip club because she started attending Sandals Church, but she continued attending the church, saying that Brown's preaching helped her get through the week.
By December 2005, Veitch, Albee, and teacher Tanya Huerter had become the organization's leaders. Two months later, Huerter, who also had no experience with the sex industry, said, "I have a heart for these girls. I believe God created sex for marriage. But God will meet these girls where they are." Veitch, Albee, and Huerter invited Christian women from other churches in the area to volunteer with JC's Girls, and approximately 90 churches responded with interest.
JC's Girls received public attention in December 2005, when UK newspaper The Daily Telegraph published an article about the organization's activities. The article prompted additional media coverage from other newspapers, television programs, and radio stations both across the United States and internationally, including news outlets as far away as France and India. Veitch began dividing her time between managing JC's Girls, appearing in the media, and serving as a caregiver for her terminally-ill husband, who had brain cancer.
In January 2006, JC's Girls went to Las Vegas to operate a booth at the AVN Adult Entertainment Expo—the largest trade fair for pornography in the United States. The booth was decorated in the style of the booths advertising strip clubs; the women wore sleeveless shirts with the organization's name in sequins. When men attending the convention visited the booth thinking that JC's Girls was a strip club, the women asked them to guess what "JC" meant and gave attendees a sticker reading: "I've been booby-trapped by JC's Girls."
JC's Girls told thousands of male attendees about the gospel, distributed more than 200 Bibles wrapped in T-shirts reading "Holy Hottie", and gave out DVDs of a sermon by Brown about pornography addiction. Jesse Jane was one of the women who accepted a Bible. Many convention attendees wished to take pictures with the JC's Girls volunteers. Veitch was interviewed for a variety of media, including a CNN news broadcast and a documentary film by Bill Day, who had previously made the film Missionary Positions about XXXchurch.com, another Christian organization that was operating a booth at the trade fair.
Also in January 2006, Brown approved a $50,000 budget for JC's Girls for the year. By April, seven strippers had attended Sandals Church because of JC's Girls and strippers from across the United States had contacted the organization looking for local churches. In an attempt to dispel accusations that the JC's Girls message might be motivated by jealousy, Veitch lost weight and became more physically fit. She said that she wanted strippers "to know that if I wanted to, I could be a stripper again, but I choose to live my life for the Lord."
Original website
Within the first few months of founding JC's Girls, Veitch, and Albee launched the organization's first official website, which initially received little traffic. Three months later, it had received 40,000 hits. By December 2005, the organization had received messages through its website from pornographic film actors and men with pornography addiction who said that JC's Girls had changed their lives.
A slogan on the main page of the website read, "If you are a CHRISTIAN ... See us in ACTION ...". Without asking for payment, Veitch's friend, pornographic film director James DiGiorgio, took glamour photographs of Veitch, Albee, and Huerter for the JC's Girls website. DiGiorgio was not a Christian, but said that he was helping these organizations in order to support their freedom of speech; he said that the sex industry is "always trying to preach freedom of speech [so] anyone in this industry who has a problem with [JC's Girls'] message is a fucking hypocrite. You can't have it both ways." Within a year of the organization's founding, Veitch, Albee, and Huerter were maintaining Myspace pages that they used to offer support, counsel, and advice. By 2008, the JC's Girls website was receiving around 15,000 hits per day.
Las Vegas chapter
In 2008, Veitch told Brown that she believed that the JC's Girls ministry needed to move to Las Vegas, and he responded supportively. By 2008, Veitch had moved to Las Vegas and based the new chapter of JC's Girls at Central Christian Church in nearby Henderson, Nevada, leaving the leadership of the Riverside chapter to Albee. That year, Veitch collaborated with Annie Lobert, a former call girl working with Hookers for Jesus, an organization similar to JC's Girls. The organizations were both represented at that year's AVN Adult Entertainment Expo.
The PussyCat Preacher, a documentary film about Veitch's experiences starting JC's Girls, was released that February. The following month, pornographic film actor Sophia Lynn left the sex industry after becoming a Christian; she underwent more than a year of counselling with Veitch through JC's Girls. Veitch had flown to Sioux Falls, South Dakota, to spend a weekend educating Celebrate Community Church about the sex industry. The church soon gave Lynn a job in its office, a scholarship to go to college, and a place to live. Lynn said, "I hope I don't have to wake up from this. I feel like my life has been saved."
San Diego chapter In San Diego, Theresa Scher, a stripper and call girl, was looking for a way out of the sex industry when she watched a CNN interview with Albee about her work with JC's Girls in Riverside. Scher contacted 1 because they understand from personal experience the situations of the women they are trying to help. By 2011, members of the San Diego chapter of JC's Girls were visiting strip clubs twice each month. They pray before, during, and after each visit and a team of other members pray for them from another location.