The Association Nationale pour le Développement des Arts de la Mode (English: National Association for the Development of the Fashion Arts) commonly known as ANDAM, is a nonprofit organisation established under the French 1901 law on associations. Each year, it organizes a major competition aimed at identifying and launching young designers onto the French and international fashion scene.
History Nathalie Dufour founded ANDAM in 1989 under the patronage of Pierre Bergé and immediately received support from the Visual Arts Delegation of the Ministry of Culture and Communication, as well as from DEFI, the Committee for the Development and Promotion of the Clothing Industry. Its creation represented a decisive step in the history of international fashion and contributed to the emergence of some of the most prominent names in contemporary fashion. In 2018, Guillaume Houzé, a patron of ANDAM and member of the executive board of the Galeries Lafayette Group, succeeded Pierre Bergé as president of ANDAM.
Board of Directors (2025)
Membres Fondateurs Pierre Bergé – Yves Saint Laurent Foundation Institut Français de la Mode Fédération de la Haute Couture et de la Mode Membres de Droit
Ministry of Culture (DGCA) DEFI – Committee for the Development and Promotion of the Clothing Industry Ministry of Industry (DGE) Musée des Arts Décoratifs
Honorary Members
Chanel Kering Hermès Paris Longchamp Galeries Lafayettes L'Oréal Paris
20th Anniversary In 2009, to celebrate its 20th anniversary, ANDAM co-published an original volume titled Modernes, a publication retracing the major stylistic developments of the previous twenty years through the work of ANDAM prize winners. Florence Müller, fashion historian and author, provides an analysis of the different facets of fashion as both modern and universal. ANDAM entrusted the design of the book to graphic artist Pierre-François Letué and gave fashion photographer Jean-François Lepage carte blanche to produce a photographic series featuring the creations of the 80 award winners.
30th Anniversary In 2019, on the occasion of ANDAM’s 30th anniversary, the Galerie des Galeries Lafayette celebrated the milestone with an exhibition curated by the duo M/M (Paris), revisiting three decades of stylistic and political archives through a chronological fresco and runway show videos contextualized with archival material from the INA.
35th Anniversary In 2024, the Musée des Arts Décoratifs organized a retrospective exhibition titled Fashion, New Generations: 35 Years of ANDAM, highlighting a selection of 17 silhouettes by former prize winners and illustrating the association’s longstanding commitment to emerging designers.
ANDAM Fashion Awards
Over the years, the ANDAM awards have become a reference point for fashion professionals and the international press. In addition to providing prize winners with the resources needed for long-term development and global visibility, the award opens the doors to the official Paris fashion week calendar and aims to stimulate the fashion sector in France. vogue.fr
While the ANDAM competition was originally reserved for European designers residing in France, its opening to international applicants in 2005 allowed it to position itself alongside major international fashion prizes such as those awarded by the CFDA, Fashion Fringe, and NewGen.
Quotes — Véronique Leroy — Jean Touitou, founder of A.P.C. — Jeremy Scott — Anne Valérie Hash — Gareth Pugh — Jean-Jacques Picart
Notes and references
See also Comité Colbert List of fashion designers
External links
Interview with Florence Müller about the ANDAM 20th anniversary book Speech by Frédéric Mitterrand, French Minister of Culture, at the 2011 ANDAM awards ceremony