"I'm on a Roll" is the first single of American singer Stefano's after being signed to Hollywood Records. This song features hip hop group New Boyz and production team Rock Mafia.
A Spanish-language version of the song, titled "Ando En Mi Rol", was also released alongside the main version.
Background In January 2012, Stefano was signed to Hollywood Records. In April, Stefano announced he would be releasing a new single. His album was to debut in September,'American Idol' Alum Stefano Langone 'Not Surprised' By Judges' Exits - Music, Celebrity, Artist News | MTV.com but was eventually shelved as Langone was dropped from Hollywood Records in 2013.
Music video Background The music video was released on May 24, 2012. It was directed by Mickey Finnegan and was filmed at the Roosevelt Hotel in Hollywood.Stefano Releases “I’m On A Roll” Music Video. Retrieved 2012-06-05. American Idol ally Casey Abrams appears in a cameo as a homeless person.
Synopsis The concept of the video basically follows the lyrical content of the song about luck. It starts off with Stefano waking up in bed and later on having a breakdown with his car. After steering it all the way to a vehicle service to tow away, a stranger with a Ferrari mistakes Stefano for a valet and gives him his keys. As Stefano drives away, a homeless person (Abrams) calls after him. At a traffic stop, he receives exclusive tickets to a private club where he lies down near the pool and gets later invited by a womanizer to join him being massaged by women. As Ben J from the New Boyz appears in the video to rap his solo, Stefano is seen with people who have a pillow fight in the background. Towards the end of the song, Stefano returns the car keys of the Ferrari to the stranger, who gives him a tip. With the tip, Stefano pays the vehicle service for bringing back his car only to remember that the engine of his car is still blown.
Promotion Stefano performed the single on the top 6 results show of the eleventh season of American Idol. Stefano also performed the single on Good Morning America on July 16, 2012.
Commercial performance
The song debuted with sales of 20,000 for its first week.
Release history Region Date FormatUnited States April 24, 2012 Digital downloadMay 22, 2012Mainstream airplay
References