The 2012 Royal Rumble was a professional wrestling pay-per-view (PPV) event produced by WWE. It was the 25th annual Royal Rumble event and took place on January 29, 2012, at the Scottrade Center in St. Louis, Missouri. It was the first Royal Rumble event held since the end of the first brand extension in August 2011.
The event was based around the men's Royal Rumble match, a modified battle royal in which the participants enter at timed intervals instead of all beginning in the ring at the same time and the winner received a world championship match at WrestleMania. For the 2012 event, the winner received their choice to challenge for either the WWE Championship or World Heavyweight Championship at WrestleMania XXVIII. While the previous year's event had featured 40 participants in the match, the 2012 event reduced it back to its traditional 30 participants.
Six professional wrestling matches were featured at the event. The main event was the 2012 Royal Rumble match. Sheamus, the 22nd entrant, won the match by last eliminating Chris Jericho, the 29th entrant. Two title matches were featured: a WWE Championship match with CM Punk defending against Dolph Ziggler, which Punk won to retain, and a Triple Threat Steel Cage match for the World Heavyweight Championship between the reigning champion Daniel Bryan, Big Show, and Mark Henry, which Bryan won to retain. Incidentally, this event was also noted as Mick Foley's last night as an active wrestler as he would compete in the Royal Rumble match.
The event received 443,000 pay-per-view buys, slightly down from 446,000 buys the previous year's event had received.
Production Background
The Royal Rumble is an annual professional wrestling event, produced every January by WWE since 1988; that first event was a television special before it became a pay-per-view (PPV) event beginning in 1989. It is one of the promotion's original four pay-per-views, along with WrestleMania, SummerSlam, and Survivor Series, referred to as the "Big Four". It is named after and centered on the men's Royal Rumble match. The 25th Royal Rumble event was scheduled to be held on January 29, 2012, at the Scottrade Center in St. Louis, Missouri. Tickets went on sale on December 10, 2011, through Ticketmaster.
The Royal Rumble match is a modified battle royal in which the participants enter at timed intervals instead of all beginning in the ring at the same time, and the match generally features 30 wrestlers. Since 1993, the winner earns a world championship match at that year's WrestleMania. For 2012, the winner could choose to challenge for either the WWE Championship or World Heavyweight Championship at WrestleMania XXVIII. While the prior year's event had featured 40 participants in the match, the 2012 event reduced it back to its traditional 30 participants.
This was the first Royal Rumble event to be held following the end of the first brand extension in August 2011. This was also the first Royal Rumble event held to be promoted under the company's shortened trade name of WWE, as following WrestleMania XXVII in April 2011, the company ceased using its full name of World Wrestling Entertainment, although that remains the legal name of the company.
Storylines The event comprised five matches, including one on the pre-show, that resulted from scripted storylines. Results were predetermined by WWE's writers, while storylines were produced on WWE's weekly television shows, Raw and SmackDown.
A highly promoted match featured CM Punk defending his WWE Championship against Dolph Ziggler. On the December 26, 2011, episode of Raw, Punk was put into a gauntlet match by Interim Raw General Manager John Laurinaitis, with the stipulation that if either one of Jack Swagger, Ziggler, or Mark Henry defeated Punk, they would receive a championship match against the latter the next week. Ziggler won the match after Punk was distracted by Laurinaitis throwing out Vickie Guerrero and Swagger from ringside. The next week, during the title match, Punk was counted out as a result of another intervention from Laurinaitis. However, since titles cannot change hands via countout, Punk retained the championship. After the match, Laurinaitis announced that Punk would defend his championship against Ziggler in a rematch at the Royal Rumble, with himself acting as the special guest referee. Then on the January 9, 2012, episode, when Punk faced Swagger in a singles match, Laurinaitis added a stipulation that if Swagger lost, he and Vickie Guerrero would be banned from ringside at the pay-per-view; Punk won the match, and thus, Guerrero and Swagger are banned from ringside during the championship match. Additionally, a week later on the January 16 episode, in a segment with Mick Foley, Laurinaitis revealed that he was using this opportunity to cost Punk his title for disrespecting him.
Another match heading into the Royal Rumble featured John Cena against Kane. Upon returning to WWE on the December 12 episode of Raw, after an absence of nearly four months, Kane interrupted Cena's match against Mark Henry, and though it was Henry who put him out of action, he bypassed him and attacked Cena, chokeslamming him before revealing his new mask. While demanding an explanation for these events the next week on Raw, Cena was again attacked by Kane, who revealed in the next several weeks of his desire to have Cena "embrace the hate" (his current on-screen character and T-shirt promoting otherwise) within caused by the anti-Cena crowd who continued to boo him. When Cena dismissed any intentions of doing so, Kane not only continued his attacks on Cena, but began to direct his attention to his close friend Zack Ryder, assaulting him as well, to the point of injuring him (kayfabe), ultimately leading to Ryder losing his United States Championship to Jack Swagger on the January 16, 2012, episode, under orders from John Laurinaitis. The same night, Laurinaitis put Cena in a one-on-one match against Kane at the Royal Rumble, in addition to booking Cena in a match against Swagger. Before the match even officially started, Cena started to attack Swagger aggressively to avenge Ryder's loss, prompting Kane to appear on the TitanTron and congratulate him to have started "embracing his hate". On the January 23 episode, during a Falls Count Anywhere match (in which Laurinaitis had prevented Cena from interfering, on the pretext of never granting Ryder a rematch for the United States Championship if he did so), Kane chokeslammed Ryder through the entrance stage, incapacitating him. As Ryder was stretchered and taken away in an ambulance, Eve Torres (Ryder's storyline girlfriend) blamed Cena for Ryder's injuries, leading to Cena knocking the microphone out of interviewer Josh Mathews' hand in frustration, and donning a very aggressive look in response to this entire situation.
Another featured bout involved Daniel Bryan defending his World Heavyweight Championship in a Triple Threat Steel Cage match against Big Show and Mark Henry. In December 2011, at TLC: Tables, Ladders and Chairs, after Big Show defeated Henry in a chairs match to win the World Heavyweight Championship for the first time, Bryan immediately cashed in his Money in the Bank contract to defeat Big Show, after a post-match attack on the latter by Henry. Using his rematch clause, Big Show faced off against Bryan on SmackDown, only for the champion to agitate Henry at ringside, who pushed Bryan, thus retaining his title. The following week on SmackDown, Bryan defended his title against Big Show again, this time in a No Disqualification, No Count-Out match, which ended in a no contest, when Big Show accidentally ran into and injured Bryan's storyline girlfriend, AJ. The next week on SmackDown, Henry finally enacted his rematch clause against Bryan in a lumberjack match; however, that match also ended up as a no contest, when the lumberjacks became too hostile because of how Bryan had agitated them, and the post-match scenario erupted into a large brawl involving nearly everyone. This forced SmackDown General Manager Theodore Long to officially book Bryan, Big Show, and Henry in a Triple Threat Steel Cage match for the World Heavyweight Championship at the Royal Rumble.
Event + Other on-screen personnelRole:Name:English CommentatorsMichael Cole Jerry Lawler Booker T Spanish CommentatorsCarlos CabreraMarcelo RodriguezBackstage interviewerJosh MathewsRing announcersLilian GarciaJustin RobertsRefereesMike ChiodaCharles RobinsonScott ArmstrongDrake Wuertz
In a dark match prior to the PPV broadcast, Yoshi Tatsu defeated Heath Slater.
Preliminary matches The actual pay-per-view opened with a Triple Threat Steel Cage match with Daniel Bryan defending his World Heavyweight Championship against Mark Henry and Big Show. Bryan retained by escaping the cage after he fell from Big Show's grasp (Bryan was climbing out of the cage, and Show was trying to pull him back in over the top) and fell to the arena floor.
The next match was an Eight-Diva tag team match with Alicia Fox, Eve Torres, Kelly Kelly, and Tamina Snuka taking on The Bella Twins (Nikki Bella and Brie Bella) and The Divas of Doom (Divas Champion Beth Phoenix and Natalya). The latter team won after Phoenix tagged herself in and performed a glam slam on Kelly Kelly, scoring the pinfall.
The following match was between John Cena and Kane. After a back and forth contest, the action would spill from the ring, and the match ended in a double count-out. After the match, Kane would continue his assault, hitting Cena with multiple chair shots before attacking an injured Zack Ryder, who was watching the event from a private office. Kane dragged Ryder to the ring and performed a Tombstone Piledriver on him. Cena then reentered the ring and tried to retaliate, only for Kane to execute a chokeslam on him.
The next match was made after Drew McIntyre requested a spot in the Royal Rumble, asking SmackDown general manager Teddy Long for an opportunity to prove himself, so he gave him a match against a mystery opponent who turned out to be Brodus Clay. Despite McIntyre starting the match well, Clay would quickly defeat him after a running splash.
The penultimate match of the card was the WWE Championship match between reigning champion CM Punk and Dolph Ziggler with Raw interim GM John Laurinaitis serving as outside enforcer. As per the match stipulations, Ziggler's tag team partner Jack Swagger and manager Vickie Guerrero were both banned from ringside. The first part of the match was a hold-for-hold encounter. Towards the latter part of the match Punk had Ziggler beaten, but the referee was knocked out and unable to make the count. Punk would execute a second GTS and both the referee and enforcer Laurinaitis counted to three and Punk retained his championship.
Main event