The 2010–11 Eredivisie is the 55th season of Eredivisie since its establishment in 1955. It began on 6 August 2010 with the first matches of the season and ended on 29 May 2011 with the last matches of the European competition and relegation playoffs. FC Twente were the reigning champions, having won their first Dutch championship the previous season. A total of 18 teams took part in the league. Ajax won their 30th title after beating FC Twente 3–1 on 15 May 2011.
Teams RKC Waalwijk were directly relegated to the 2010–11 Eerste Divisie at the end of last season after finishing the season at the bottom of the table, ending one season at the highest division of Dutch football. They were replaced by 2009–10 Eerste Divisie champions De Graafschap, who return to the Eredivisie after one season.
Sparta Rotterdam were also relegated at the end of the promotion/relegation playoff tournament, as they lost their two-legged play-off against city rivals Excelsior on away goals. Sparta hence completed a 5-year stint in the league, while Excelsior played for the first time at the top level in 2 years. In contrast, Willem II retained their Eredivisie spot after beating Go Ahead Eagles after extra time of the return leg.
Club Location Kit maker Shirt Sponsor Venue CapacityADO Den HaagThe HagueHummelFit For Free FitnesscentraKyocera Stadion15,000AjaxAmsterdamAdidasAegonAmsterdam ArenA52,960AZAlkmaarQuickAfas SoftwareAZ Stadion17,150ExcelsiorRotterdamMasitaDSW ZorgverzekeraarWoudestein3,527FeyenoordRotterdamPumaASRStadion Feijenoord48,750De GraafschapDoetinchemkwdCentricDe Vijverberg12,600GroningenGroningenKluppNoordleaseEuroborg22,700HeerenveenHeerenveenJakoUniveAbe Lenstra Stadion27,000Heracles AlmeloAlmeloJakoTen CatePolman Stadion8,500NAC BredaBredaKluppSunweb VakantiesRat Verlegh Stadion19,000NECNijmegenNikeCuraçaoStadion de Goffert12,470PSVEindhovenNikePhilipsPhilips Stadion35,250Roda JCKerkradeDiadoraAccon AVMParkstad Limburg Stadion19,500TwenteEnschedeDiadoraArkeDe Grolsch Veste30,100UtrechtUtrechtKappaPhanos (since March)Bank of ScotlandStadion Galgenwaard24,426Vitesse ArnhemArnhemKluppAfabGelreDome28,000VVV-VenloVenloMasitaSeaconDe Koel8,000Willem IITilburgMasitaPondresKoning Willem II Stadion14,637
Managerial changes TeamOutgoing head coachManner of departureDate of vacancyPosition in tableIncoming head coachDate of appointmentPosition in table FC Groningen Ron Jans End of contract Pre-season Pieter Huistra Pre-season SC Heerenveen Jan Everse Ron Jans AZ Dick Advocaat Signed by Russia Gertjan Verbeek Heracles Almelo Gertjan Verbeek Signed by AZ Peter Bosz FC Twente Steve McClaren Signed by VfL Wolfsburg Michel Preud'homme ADO Den Haag Maurice Steijn End of caretaker spell John van den Brom Willem II Theo de Jong Gert Heerkes NAC Breda Robert Maaskant Signed by Wisła Kraków 17th John Karelse, Gert Aandewiel, Arno van Zwam 13th Vitesse Arnhem Theo Bos Sacked 16th Albert Ferrer 15th Ajax Martin Jol Resigned 4th Frank de Boer 1st VVV-Venlo Jan van Dijk Sacked 17th Willy Boessen 17th Willem II Gert Heerkes Contract disbanded 18th John Feskens 18th
League table
Results
Play-offs
European competition The teams placed fifth through eighth compete in a play-off tournament for one spot in the second qualifying round of the 2011–12 UEFA Europa League.
Semi-finals
Finals
Relegation Excelsior and VVV-Venlo joined the Eerste Divisie-teams for the playoffs, after finishing 16th and 17th in the Eredivisie.
Round 1
Round 2
Round 3
VVV-Venlo and Excelsior will play in 2011–12 Eredivisie.
Top goalscorers Source: Eredivisie (official site) , Soccerway, Pos.PlayerClubGoals1 Björn Vleminckx NEC232 Dmitri Bulykin ADO213 Mads Junker Roda JC204 Tim Matavž Groningen16 Balázs Dzsudzsák PSV166 Kolbeinn Sigþórsson AZ15 Luc Castaignos Feyenoord15 Everton Heracles15 Ola Toivonen PSV15 Ricky van Wolfswinkel Utrecht15
Attendances
Source:
No. Club Average Change Highest 1 AFC Ajax 47,316 -2,9% 51,738 2 Feyenoord 42,559 -3,3% 47,500 3 PSV 33,494 -0,3% 34,400 4 sc Heerenveen 25,800 0,4% 26,100 5 FC Twente 23,803 0,7% 24,200 6 FC Groningen 21,909 0,4% 22,990 7 FC Utrecht 20,085 -4,8% 24,500 8 NAC Breda 18,408 11,1% 19,000 9 AZ 16,345 -1,0% 16,851 10 SBV Vitesse 15,081 -11,2% 20,860 11 Roda JC 14,325 -3,1% 18,936 12 ADO Den Haag 13,172 12,1% 15,000 13 NEC 12,291 -0,6% 12,500 14 De Graafschap 11,972 14,1% 12,580 15 Willem II 11,421 -10,9% 13,500 16 Heracles Almelo 8,462 0,0% 8,500 17 VVV-Venlo 7,571 1,4% 8,000 18 SBV Excelsior 3,321 70,4% 3,624
References