Shilav Group (Hebrew: שילב) is an Israeli company that operates a chain of toy stores in Israel, a line of developmental toys for babies, and a line of apparel for newborns, infants, and toddlers.
History Shilav was founded in 1974 by Isaac and Shosi Oren, a husband-and-wife team, as a "one-stop shopping" store for baby needs. The name "Shilav" is a Hebrew acronym for "Direct marketing to the maternity home".
Shilav launched its Tiny Love line of developmental toys in 1993.Shilav apparel website , accessed April 25, 2010.Shilav Group website, "The Tiny Love Success Story Limit", accessed April 25, 2010. Tiny Love has competed successfully with giants of the toy industry such as Fisher-Price.
References
External links Official website