What the Dog Saw: And Other Adventures is the fourth book released by Canadian author Malcolm Gladwell, on October 20, 2009. The book is a compilation of the journalist's articles published in The New Yorker.

Background Gladwell initially covered business and science in The Washington Post before joining the staff at The New Yorker in 1997.Millar, Anna. What the Dog Saw and Other Adventures - Malcolm Gladwell Interview The List. April 29, 2010. Each of the articles first appeared in The New Yorker and was handpicked by Gladwell. The stories share a common theme, namely that Gladwell tries to show us the world through the eyes of others, even if that other happens to be a dog, hence the title.

Synopsis What the Dog Saw is a compilation of 19 articles by Malcolm Gladwell that were originally published in The New Yorker which are categorized into three parts. The first part, Obsessives, Pioneers, and Other Varieties of Minor Genius, describes people who are very good at what they do, but are not necessarily well-known. Part two, Theories, Predictions, and Diagnoses, describes the problems of prediction. This section covers problems such as intelligence failure, and the fall of Enron. The third section, Personality, Character, and Intelligence, discusses a wide variety of psychological and sociological topics ranging from the difference between early and late bloomers to criminal profiling.

Reception What the Dog Saw was met with mainly positive reviews. It received profiles in many high-profile publications, including The New York Times, The Guardian, Time, the Los Angeles Times and The Independent.Sample, Ian Gladwell's great strength is his ability to make his readers think The Guardian. October 17, 2009.Altman, Alex Q&A: Author Malcolm Gladwell Time. October 20, 2009.The New Yorker writer's sense of curiosity burns bright in this collection of essays Los Angeles Times. November 22, 2009.A 'New Yorker' stalwart incounterintuitive mood The Independent. November 1, 2009. In particular, Gladwell was praised for his writing and storytelling, and reviewers looked upon the essay format positively, with The Guardian stating "one virtue of What the Dog Saw is that the pieces are perfectly crafted: they achieve their purpose more effectively when they aren't stretched out." However, What The Dog Saw was criticized for its use of statistics and its lack of technical grounding.

What the Dog Saw debuted at #3 on The New York Times Bestseller List.New York Times Bestseller List 11-08-2009 It spent three weeks in the top 3 and a total of 16 weeks on the chart, appearing concurrently with Gladwell's previous book Outliers.New York Times Bestseller List 01-07-2010New York Times Bestseller List 11-08-2009 It was also an Amazon Top 25 seller for the month of November.Bestsellers in Books for November 2009 Amazon.com. What the Dog Saw was named to Bloomberg's top 50 business books of 2009.Pressley, James Top 50 Business Books, Animal Spirits to What the Dog Saw Bloomberg. Jun 17, 2010.

References

External links All of the articles in What the Dog Saw can be read for free on Gladwell's website.

Part 1: Obsessives, Pioneers, and other varieties of Minor Genius The Pitchman – Ron Popeil and the Conquest of the American Kitchen The Ketchup Conundrum – Mustard Now Comes in Dozens of Varieties. Why Has Ketchup Stayed the Same? Blowing Up – How Nassim Taleb Turned the Inevitability of Disaster into an Investment Strategy True Colors – Hair Dye and the Hidden History of Post War America John Rock's Error – What the Inventor of the Birth Control Pill Didn't Know About Women's Health What the Dog Saw – Cesar Millan and the Movements of Mastery

Part 2: Theories, Predictions, and Diagnoses Open Secrets – Enron, Intelligence, and the Perils of Too Much Information Million-Dollar Murray – Why Problems like Homelessness May Be Easier to Solve Than to Manage The Picture Problem – Mammography, Air Power, and the Limits of Looking Something Borrowed – Should a Charge of Plagiarism Ruin Your Life? Connecting the Dots – The Paradoxes of Intelligence Reform The Art of Failure – Why Some People Choke and Others Panic Blowup – Who Can Be Blamed for a Disaster like the Challenger Explosion? No One, and We'd Better Get Used to It

Part 3: Personality, Character, and Intelligence Late Bloomers – Why Do We Equate Genius with Precocity Most Likely to Succeed – How Do We Hire When We Can't Tell Who's Right for the Job? Dangerous Minds – Criminal Profiling Made Easy The Talent Myth – Are Smart People Overrated? The New-Boy Network – What Do Job Interviews Really Tell Us? Troublemakers – What Pit Bulls Can Teach Us About Crime