Jay Leitch-Smith (born 6 March 1990), known as A-Jay Leitch-Smith, is an English former professional footballer who plays as a forward for club Northwich Victoria.
A graduate of the Academy at Crewe Alexandra, he played on loan for Halifax Town, Newcastle Town, ÍBV (Iceland), and Curzon Ashton. He spent six years with Crewe, winning the League Two play-offs in 2012 and the Football League Trophy in 2013. He signed with Yeovil Town in June 2014 but moved on to Port Vale in July 2015 after a poor season with Yeovil. He finished as Port Vale's top-scorer before moving on to Shrewsbury Town in June 2016. He joined Scottish Premiership club Dundee on loan for the 2017–18 season. He signed with Morecambe in August 2018 and remained with the club for three seasons. He joined National League side Altrincham in August 2021 and moved on to Warrington Rylands via Nantwich Town in 2022. He joined Hyde United for a brief spell on loan in March 2023. He rejoined Nantwich the following season before a switch to Stafford Rangers, Hanley Town, and Northwich Victoria.
Career Crewe Alexandra Whilst on the books at Crewe Alexandra as a youth player, Leitch-Smith was loaned out to non-League clubs Halifax Town in November 2008 and Newcastle Town in March 2009. He signed his first professional contract in April 2009, before joining Icelandic club ÍBV on loan. He was recalled from his loan, along with Chris Clements, in early September due to injury problems at Crewe.
He made his League Two debut for Crewe at Gresty Road in a 3–2 defeat to Bury on 29 September 2009, replacing Joel Grant as a substitute in the 80th minute. This was his only appearance of the 2009–10 season. He joined Curzon Ashton on loan in March 2010. He scored seven goals in ten Northern Premier League appearances, which was enough to win him a new contract at Crewe.
He scored his first goal in the English Football League on 21 August 2010, adding the final goal of the "Railwaymen's" 7–0 win over Barnet. However, he was limited to only 18 appearances in the 2010–11 season as he struggled to step up to first-team football, and manager Dario Gradi devised a special pre-season fitness programme in the summer to help him to adapt to senior football.
Leitch-Smith scored nine goals in 44 games in the 2011–12 campaign. He signed a new one-year contract in April 2012, and manager Steve Davis stated, "I'd like to think that he can become the 15 to 20 goal a season man we need." On 27 May, he played the first 85 minutes of the League Two play-off final victory over Cheltenham Town at Wembley Stadium, providing the assist for Byron Moore's goal which secured the 2–0 victory and Crewe's promotion into League One.
He scored six goals in 35 matches in the 2012–13 season. On 7 April he made another appearance at Wembley, as the Alex beat Southend United 2–0 in the Football League Trophy final; he was an 83rd-minute substitute for Max Clayton. The next month he signed a one-year extension to his existing contract. However, he played just 24 games in the 2013–14 season, scoring two goals. He left Crewe after an eleven-year association with his hometown club.
Yeovil Town In June 2014, Leitch-Smith signed for Gary Johnson's League One club Yeovil Town on a two-year contract. He struggled in his first season for the "Glovers", as he was played mostly in a wide position. He only scored twice in 38 appearances. He was one of four players offered a contract termination by new manager Paul Sturrock following Yeovil's relegation into League Two at the end of the season.
Port Vale In July 2015, Leitch-Smith signed a 12-month deal with League One side Port Vale after agreeing to leave Yeovil. He earned the contract after impressing manager Rob Page during pre-season training. He scored his first goal for the "Valiants" on 14 November, with a header that opened the scoring in a 2–1 win at Barnsley. This was to start a sequence of five goals in four games, which was the best scoring run of his career to that point. For his performances he was short-listed for the League One player of the month award. After scoring his sixth goal of the season in a 1–1 draw with Scunthorpe United at Vale Park on 12 December he was named in the Football League Paper's team of the day. He scored four goals in four games in January to go into double figures for the season to earn himself a nomination for the PFA fans' Player of the Month award for League One. Chairman Norman Smurthwaite confirmed that Leitch-Smith had rejected the offer of a new contract from the club in May 2016.
Shrewsbury Town Leitch-Smith signed with League One side Shrewsbury Town in June 2016, along with former Port Vale teammates Ryan McGivern and Louis Dodds. He scored his first goal for the club in the first minute of a first-round League Cup tie against Championship side Huddersfield Town, with Shrewsbury going on to win 2–1. After an indifferent run of form in Micky Mellon's last weeks as manager, he was recalled to the starting eleven by new manager Paul Hurst for an FA Cup first round tie on 5 November, and scored the second goal in a 3–0 victory over Barnet. He was limited to five goals in 12 starts and nine substitute appearances throughout the 2016–17 campaign, and was not allocated a squad number ahead of the following season as he was not in the club's future plans.
On 31 August 2017, he joined Scottish Premiership club Dundee on a five-month loan deal. He made his debut for the "Dee" on 9 September, coming on as a 38th-minute substitute for Scott Allan in a 4–1 defeat at Rangers. He was given his first start at Dens Park seven days later, scoring twice in a 3–2 win over St Johnstone. In January 2018, the loan agreement was extended to the end of the 2017–18 season after "Dee" manager Neil McCann was impressed by the link-up play he made with striker Sofien Moussa despite him being unable to secure a regular place in the starting eleven. He was released by Shrewsbury at the end of the 2017–18 season.
Morecambe On 8 August 2018, Leitch-Smith signed a one-year contract with League Two side Morecambe; manager Jim Bentley stated that he had "tried to sign him a couple of years ago." He scored six goals in 29 appearances for the "Shrimps" in the 2018–19 season, having missed the second half of the campaign with a hamstring tear. Despite only scoring six goals and missing half the season he ended the campaign as the club's top-scorer and went on to sign a new two-year contract at the Globe Arena. However, he was restricted to just eight league starts in the 2019–20 season before football was suspended in March due to the COVID-19 pandemic in England. He played just seven times in the 2020–21 promotion season, scoring one goal, and was released at the end of his contract.
Non-League On 7 August 2021, Leitch-Smith joined National League side Altrincham. He said that the attractive football played at Moss Lane reminded him of his time at Crewe. He made just four starts during the 2021–22 season, though made a further 15 substitute appearances and scored four goals, claiming one assist.
In July 2022, Leitch-Smith returned to his native Cheshire to join Northern Premier League Premier Division side Nantwich Town. He scored two goals in 16 games for the "Dabbers". In November 2022, Leitch-Smith signed for league rivals Warrington Rylands. He joined Hyde United on loan in March 2023. He scored one goal in five games for Hyde.
Leitch-Smith returned to Nantwich Town on 11 August 2023, and made 11 appearances during the early part of the 2023–24 season, scoring four goals, before leaving to join Stafford Rangers. He left the field injured as Stafford lost 1–0 to Ashton United at Marston Road as relegation from the Northern Premier League Premier Division was confirmed. He switched to divisional rivals Hanley Town in October 2024. He featured 20 times in the 2024–25 campaign, scoring two goals, as the club suffered relegation.
On 28 July 2025, he signed with Midland League Premier Division side Northwich Victoria. The club qualified for the play-offs at the end of the 2025–26 season, and Leitch-Smith played in the play-off final defeat to 1874 Northwich.
Style of play Though Leitch-Smith lacks natural athleticism and pace, he is an intelligent and creative attacker with good technical skills and a high work rate. Former teammate Tom Pope stated that Leitch-Smith was "one of the most intelligent strikers... in League One".
Career statistics
+ Appearances and goals by club, season and competitionClubSeasonLeagueNational cupLeague cupOtherTotalDivisionAppsGoalsAppsGoalsAppsGoalsAppsGoalsAppsGoalsCrewe Alexandra2008–09League One00000000002009–10League Two10000000102010–11League Two1651000101852011–12League Two3881010414492012–13League One2840021513562013–14League One202101020242Total10319304112212222ÍBV (loan)2009Úrvalsdeild144000000144Yeovil Town2014–15League One332301010382Port Vale2015–16League One37103220104312Shrewsbury Town2016–17League One1611111322152017–18League One0000000000Total161111132215Dundee (loan)2017–18Scottish Premiership2863110—327Morecambe2018–19League Two2562010102962019–20League Two2321010102622020–21League Two5110001071Total539402030629Altrincham2021–22National League19400—00194Nantwich Town2022–23Northern Premier LeaguePremier Division14210—10162Warrington Rylands 19062022–23Northern Premier LeaguePremier Division9200—00922023–24Northern Premier LeaguePremier Division0000—0000Total9200000092Hyde United (loan)2022–23Northern Premier LeaguePremier Division5100—0051Nantwich Town2023–24Northern Premier LeagueDivision One West5032—32114Stafford Rangers2023–24Northern Premier LeaguePremier Division19100—102012024–25Northern Premier LeagueDivision One West2000—1030Total211000020231Hanley Town2024–25Northern Premier LeagueDivision One West20200—00202Career total3776321611226643577
Honours Crewe Alexandra Football League Two play-offs: 2012 Football League Trophy: 2012–13
References