WPFR (1480 kHz) is a conservative talk AM radio station licensed to Terre Haute, Indiana. The station is owned by American Hope Communications, Inc.AM Query Results: WPFR, fcc.gov. Retrieved October 21, 2018.

History The station began broadcasting January 6, 1948, and originally held the call sign WTHI. The station ran 1,000 watts 24 hours a day. In 1970, the station's daytime power was increased to 5,000 watts. WTHI AM 1480, along with WTHI-FM, and WTHI-TV were long owned by Tony Hulman, and remained in his family's hands until 1998, when all three stations were sold to Emmis Communications.Fybush, Scott. "Terre Haute, Indiana (Part I)", fybush.com. June 2, 2006. Retrieved October 21, 2018."Proposed Station Transfers", The M Street Journal. Vol. 15, No. 17. April 29, 1998. p. 6. Retrieved October 21, 2018.

WTHI aired a Top 40 format from the mid-1960s until January 1974, when the station adopted a country music format."$14G Promo Tees Oft Ind. Country Shift", Billboard. January 26, 1974. p. 22. Retrieved October 21, 2018. By 1983, the station had adopted a MOR format.Broadcasting/Cablecasting Yearbook 1983, Broadcasting/Cablecasting, 1983. p. B-85. Retrieved October 21, 2018. By 1988, the station had begun airing an oldies format.Broadcasting/Cablecasting Yearbook 1988, Broadcasting/Cablecasting, 1988. p. B-100. Retrieved October 21, 2018. By 1991, the station had returned to airing a country music format, simulcasting 99.9 WTHI-FM.Unmacht, Robert (1991). The M Street Radio Directory. p. 145. Retrieved October 21, 2018.

The station adopted a news-talk format in 1992."Format Changes", The M Street Journal. Vol. 9, No. 40. October 7, 1992. p. 1. Retrieved October 21, 2018. As a news-talk station, WTHI was Terre Haute's home for prominent national personalities such as Rush Limbaugh and Paul Harvey, as well as The Bob & Tom Show."Format Changes & Updates", The M Street Journal. Vol. 12, No. 40. October 5, 1995. p. 1. Retrieved October 21, 2018. The station also carried The Mike Pence Show, a statewide talk show which Pence hosted prior to his election to congress.

In 2000, the station was donated to Word Power, Inc., and its call sign was changed to WPFR, with the station adopting a Christian format."Transactions", Radio & Records. November 5, 1999. p. 6. Retrieved October 21, 2018.Broadcasting & Cable Yearbook 2001, Broadcasting & Cable, 2001. p. D-159. Retrieved October 21, 2018. The station was taken off the air in March 2020."WPFR Terre Haute Shuts Down", RadioInsight. Retrieved December 7, 2020.

Effective October 29, 2021, it was sold to American Hope Communications, along with WKZI, WLHW, WPFR-FM, and three translators, for $179,000."Indiana-Illinois Cluster Sold", All Access. April 2, 2021. Retrieved January 18, 2022."Hoosier Group Spun To Hopeful New Owner", Radio & Television Business Report. April 2, 2021. Retrieved January 18, 2022.

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