The Society for the Promotion of Indian Classical Music And Culture Amongst Youth, abbreviated as SPIC MACAY, is a voluntary youth movement which promotes intangible aspects of Indian cultural heritage by promoting Indian classical music, classical dance, folk music, yoga, meditation, crafts and other aspects of Indian culture; it is a movement with chapters in over 8,000 towns all over the world. West wind leaves heritage in a shambles The Telegraph, June 5, 2006SPICMACAY: Inroads to culture The Hindu, July 2, 2015 SPIC MACAY was established by Dr. Kiran Seth in 1977 at IIT Delhi.An interview with Kiran Seth, founder of SPIC MACAY The Hindu, December 24, 2015Kiran Seth looks back on four decades of SPIC MACAY The Hindu, June 16, 2017

History Kiran Seth, a young graduate from IIT Kharagpur, was studying for his doctorate at the Columbia University, New York, when he chanced to attend a Dhrupad concert by Ustad Nasir Aminuddin Dagar and Ustad Zia Fariddudin Dagar at the Brooklyn Academy of Music, New York City.An interview with Kiran Seth, founder of SPIC MACAY The Hindu, December 24, 2015 On his return to India in 1976, he started teaching and doing research work at IIT Delhi, where he got together with students and started SPIC MACAY in 1977, and its first concert by Junior Dagar Brothers was held at IIT Delhi on 28 March 1978.Kiran Seth looks back on four decades of SPIC MACAY The Hindu, June 16, 2017 To promote fitness, music, and Gandhian thought, Kiran Seth undertook a bicycle yatra across India, spreading SPIC MACAY’s mission.SPIC MACAY founder on a bicycle yatra to promote fitness, music and Gandhian thought The Hindu, September 16, 2022 Some of its major activities include: FEST series, VIRASAT series, National Conventions for students and teachers, National School Intensives, Music in the Park, the SPIC MACAY Scholarship Programme, heritage walks, talks by eminent thinkers, Yoga camps, screening of Classic Cinema, night-long musical concerts, and workshops like those on Kathak dance.SPIC MACAY’s night-long musical treat The Hindu, July 30, 2021Kathak lessons at SPIC MACAY’s workshop The Hindu, May 21, 2021SPIC MACAY gears up for its international convention in Chennai The Hindu, August 11, 2024 SPIC MACAY has also launched chapters in various cities, such as Tiruchirappalli at IIM, and collaborated with institutions like Auroville to promote cultural heritage.SPIC MACAY launched at IIM The Hindu, October 9, 2015An Auroville-SPIC MACAY synergy to promote cultural heritage The Hindu, August 7, 2022 During the COVID-19 pandemic, SPIC MACAY adapted by taking its ‘Anubhav’ programme online from June 1, 2020, to continue engaging youth with Indian culture.SPIC MACAY’s Anubhav goes online from June 1 The Hindu, May 25, 2020 The organization has sustained its efforts to make Indian classical music and culture accessible to youth through innovative initiatives.Keeping SPIC MACAY going The Hindu, March 25, 2021Making music accessible the SPIC MACAY way The Hindu, November 29, 2019SPIC MACAY: A musical journey The Hindu, June 3, 2022

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